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SRAM
SRAM took the wraps off its latest road product just days before Sea Otter began, but the component maker had plenty of new offerings to show on the off-road side of its business.
Three new wheelsets are added alongside the SRAM Rise line introduced last year.
BOULDER, CO (BRAIN) — Outdoor product sales saw a 7.6 percent uptick in sales in March, driven by outdoor apparel, footwear and hardgoods sales — and led by sales through online and discount/mass retailers.
MONTEREY, CA (BRAIN) — Both the Bicycle Leadership Conference and IBD Summit wrapped up in downtown Monterey on Thursday after packed schedules of programming and several opportunities for attendees of both events to interact with each other ahead of the weekend’s Sea Otter Classic.
In May 2000, after public input, the Federal trade Commission (FTC) staff issued the initial .Com Disclosures guide to show how the Commission’s consumer protection statutes, rules, and guides apply to online advertising and sales and discussed FTC requirements that disclosures be presented clearly and conspicuously, in the context of online advertising.
LOS ANGELES, CA (BRAIN) — Clothing maker Champion System is taking a page from Willy Wonka's marketing book to celebrate shipping its 5 millionth jersey.
BOULDER, CO (BRAIN) — Kryptonite and Shimano are the latest vendors to sign up with SmartEtailing for its Buy Local Now program. Each company announced its plans at the Bicycle Leadership Conference in Monterey last week.
We wrap up our series on industry succession with a look at how the titans who created the island’s manufacturing base are handing off control—in most cases to their children.
BOSTON, MA (BRAIN) — Retailers in the Boston area were able to re-open Saturday, after authorities lifted a "shelter in place" order that was in effect during a manhunt for a suspect in Monday's Boston Marathon bombing.
MONTEREY, CA (BRAIN) — Confession time: We got out to the Otter a bit late, having committed ourselves to the Bicycle Leadership Conference and IBD Summit in Monterey through Thursday night. Still, there was plenty to discover when we roamed the dusty but thankfully sunny lanes of Laguna Seca on Friday.
MONTEREY, CA (BRAIN) — With five minutes to present an idea that could make a big impact on the industry, five industry leaders took to the stage Thursday morning during a session moderated by Jenn Dice, vice president of government relations for Bikes Belong, at the Bicycle Leadership Conference.
MONTEREY, CA (BRAIN) — Bicycle Retailer and Industry News honored industry suppliers and leaders at its annual BRAINy awards dinner Thursday night, marking the end to another successful three-day Bicycle Leadership Conference in this seaside town.
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