News
MADRID, Spain (BRAIN) — Rotor Bike Components has launched a test-ride program with its European dealers so consumers can try out the Spanish brand’s Q-Ring elliptical chainrings. The program will be available to U.S. retailers by mid-summer.
SAN JUAN CAPISTRANO, CA (BRAIN) — Interbike is sponsoring a Ride 2 Recovery Honor Ride at this year's trade show in Las Vegas.
BOULDER, CO (BRAIN) — Sales of outdoor products fell 1.7 percent in May compared to the same month last year, according to the Outdoor Industry Association VantagePoint report.
NEWBURY PARK, CA (BRAIN) — Mike Abrams is joining Giant USA as East Region sales manager, the company announced Tuesday. Abrams was previously the Eastern Region sales manager for Jamis and prior to that was with Specialized for about a decade.
SPOKANE, WA (BRAIN) — The Bike Hub opened its second location in downtown Spokane, Washington last week. Owner Chris Andreasen teamed up with Giant’s retail merchandising team to design the 2,600 square foot Giant Partner Store.
MANCHESTER, NH (BRAIN) — The Bike Cooperative has added Brooklyn Cruiser to its product offerings. Effective immediately, members of co-op will earn additional rebates on all purchases of Brooklyn Cruiser products.
LEXINGTON, SC (BRAIN) — Hawley's longtime product manager, Sandy Emanuel, is retiring Wednesday after 19 years with the company.
STATESVILLE, NC (BRAIN) — First Flight Bicycles — a bike retailer that also manufactures Mountain Goat Cycles and operates an online and brick-and-mortar mountain bike history museum — has added the legendary Hi-E component brand to its offerings.
BOULDER, CO (BRAIN) — Lapierre Bicycles has hired Verde PR & Consulting to represent it for public relations and related support, the companies announced Monday.
EMERYVILLE, CA (BRAIN) — Capo Cycling Apparel has named industry veteran Jay Thomas vice president of sales. Thomas joins the clothing brand from Midwest Cycling, a chain of six Trek concept stores he co-founded in Nebraska, Kansas and Missouri. He starts with Capo on July 1.
VERDI, NV (BRAIN) — Sinclair Imports, known for throwing the most anticipated parties at Interbike each year, is making full use of Interbike's new venue this September, hosting its 14th annual bash at a brand new club that is in the same hotel as the show.
DENVER, CO (BRAIN) — Descente North America has hired several independent sales reps to represent its cycling division in North America.
SANTA CRUZ, CA (BRAIN) — Days after unveiling its second 27.5-inch-wheel bike released this spring—and closely following the introduction of Juliana Bicycles as its own separate line—Santa Cruz Bicycles took the wraps off the next generation of its Tallboy 29er on Friday.
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