News
LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer and Industry News is looking for new product information and news to include in its annual Sea Otter Festival & Gear Guide that will be handed out at the four-day festival in April and distributed to retailers and BRAIN’s subscriber base before the event.
WILMINGTON, Del. (BRAIN) — Blue Bicycles has been named the "official bike" of the Eleonore Rocks Ambassador Team.
PHILADELPHIA (BRAIN) — Fuji Bikes and Breezer Bikes are accepting applications from dealers who would like to host an event on the brand's 6-month U.S. demo tour. The demo events are intended to provide dealers and consumers an opportunity to test the brands' latest products and technology.
VISTA, Calif. (BRAIN) — Haro Bikes has named Traffic GmbH as the distributor of Haro and Premium-branded products in Germany and Austria.
JACKSON, Wyo. (BRAIN) — PR firm Verde Brand Communications has created an action sports and lifestyle division, which is being led by Verde's Keith Cozzens.
VAN NUYS, Calif. (BRAIN) — Easton-Bell Sports, Inc. has agreed to sell its Easton baseball and softball business to Bauer Sports for $330 million, the company announced Thursday. It also said it is close to selling its Easton hockey business to "a third party."
MONTREAL (BRAIN) — Assos has hired Beth Leibo as its central territory manager, the company announced this week. Leibo will manage sales and retailer support in 14 states in the middle of the U.S., from the Dakotas south to Louisiana.
SALT LAKE CITY (BRAIN) — Scott Sports, now headquartered in Utah, is sponsoring the state's high school mountain bike racing league with a program that the company said will ensure any kid who wants to ride has the equipment to do so.
BOSTON, Mass. (BRAIN) — BMC is moving its U.S. subsidiary from Boston to San Diego, and expects to be up and running in the new building the first week of March.
FRIEDRICHSHAFEN, Germany (BRAIN) — Due to strong demand for booth space, Eurobike organizers are opening additional exhibit space outside the Messe Friedrichafen grounds—between the halls—where it previously featured a bike obstacle course.
SOUTH EL MONTE, Calif. (BRAIN) — Micargi Bicycles has hired 40-year industry veteran Gary Hoisington as director of design and engineering and brand manager.
KETCHUM, Idaho (BRAIN) — Clothing brand Club Ride is reporting sales of $1.7 million last year, a 119 percent increase over 2012, when the company's net sales were $779,000.
The privately held company voluntarily publishes its sales figures.
CEDAR PARK, Texas (BRAIN) — Fallbrook Technologies, the manufacturer of NuVinci continuously variable planetary drivetrains, has hired Rick Soberanis as its "chief accelerator of sales and business development" for bike North America. Soberanis started working with Fallbrook's NuVinci bicycle division on Feb. 2.
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