News

Posted December 16, 2013
The Niner RLT9

FORT COLLINS, CO (BRAIN) — Niner Bikes, which introduced its first drop-bar bike this fall, will be the official bike sponsor of the 2014 Crusher in the Tushar, a tough dirt road endurance race in Utah.

Posted December 16, 2013

MINNEAPOLIS, MN (BRAIN) — Stationary trainer maker Kinetic is now working with Carmichael Training Systems to offer consumers access to indoor training advice and coaching. CTS will provide indoor training tips and advice in Kinetic's newsletters and share training content online for Kinetic customers.

Posted December 16, 2013

SAN VENDEMIANO, Italy (BRAIN) — Italian clothing brand De Marchi is launching an e-commerce site to sell its Authentic replica jerseys. Shop.demarchi.com will offer the line of replica jerseys that are made in Italy of 100 percent merino wool.

Posted December 16, 2013
A SRAM Red disc caliper

CHICAGO, IL (BRAIN) — SRAM on Friday told consumers to immediately stop using bikes equipped with its Red 22 and S-700 hydraulic road brakes.

Posted December 13, 2013
Happy Christmas, war is over.

PHILADELPHIA, PA (BRAIN) — The dispute seems to be concluded, quietly, over use of the “Roubaix” trademark on bicycles, which involved two U.S. bike brands and one Canadian retailer and wheel vendor.

Posted December 13, 2013

IRVINE, CA (BRAIN) — Cycling writer Neil Browne has joined Felt Bicycles' marketing department, where he will handle copywriting and documentation as well as marketing materials. Felt calls Browne's new position "brand journalist."

Posted December 13, 2013

CARLSBAD, CA (BRAIN) — Focus is ending sales of its bikes on the Internet in the U.S., the company said this week. 

Posted December 13, 2013

ATLANTA, GA (BRAIN) — With charity rides and other cycling-based fundraisers booming, the Run Walk Ride Fundraising Conference is dedicating a breakout program to the field at its upcoming conference in February. 

Posted December 12, 2013

WATERLOO, WI (BRAIN) — Trek Bicycle is recalling about 6,800 Madone road bikes because of a problem with their front brake. The company, which is working with the U.S. Consumer Product Safety Commision on the recall, said it has received five reports of loose front brake attachment bolts.

Posted December 12, 2013

BOULDER, CO (BRAIN) — Power meter brand Stages Cycling is opening an office in Kirchzarten, Germany, that will handle sales and distribution of its products within Europe. Saddleback LTD will continue to exclusively distribute Stages to dealers in the U.K. and Ireland.

Posted December 12, 2013
What will a carbon-wheel engineer do with a classic European brand?

INDIANAPOLIS, Ind. (BRAIN) — Josh Poertner is an engineer, but not that kind of engineer.

Posted December 12, 2013

SCOTTS VALLEY, CA (BRAIN) — Easton-Bell Sports has launched new pro deal programs for its brands to help shop employees and bike industry enthusiasts get discounts on the company's cycling, snow and power sports products.

Posted December 11, 2013
Updated with Sinyard's visit to Cafe Roubaix

CALGARY, Alberta (BRAIN) — Cafe Roubaix owner Dan Richter said on the store's Facebook page Tuesday that Specialized president Mike Sinyard had called him to discuss a much publicized trademark dispute between Specialized and the store.

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