News
An industry veteran says the industry needs to come together to meet the needs and wants of consumers.
SEATTLE (BRAIN) — REI now has Ghost bikes available at its stores and its website.
CARLSBAD, Calif. (BRAIN) — Ridley Bikes has hired Lift Creative Studios to handle public relations and specific marketing projects in North America this year.
Lift's founder Steve Driscoll has previously handled marketing at Mavic, Velomax/Easton and Flite Controls.
WILTON, Conn. (BRAIN) — Dorel Sports has promoted Bob Kmoch to president of its Pacific Cycle Group division. Kmoch has been serving in a dual role as both interim president and CFO for the past year at Pacific Cycle.
ANAHEIM, Calif. (BRAIN) — Cycle Group Inc., the parent company of Box Components and Promax USA, has partnered with the Polygon United Ride mountain bike team as its shifter and derailleur sponsor.
CHATTANOOGA, Tenn. (BRAIN) — Pacenti Cycle Design has named Rick Vosper Marketing Services as its agency of record, the company announced Monday.
SAN FRANCISCO (BRAIN) — After nine months of contentious negotiations, the Pacific Maritime Association and the International Longshore and Warehouse Union announced Friday a tentative agreement on a new five-year contract covering workers at all 29 West Coast ports.
BLOOMINGTON, Minn. (BRAIN) — Old man winter played Minnesota nice and released his icy grip on the Midwest just in time for QBP's annual Frostbike event, which kicked off Friday at its Twin City headquarters.
PORTLAND, Ore. (BRAIN) — ZEN Bicycle Fabrication is launching its own frame line branded, ZEN.
BLOOMINGTON, Minn. (BRAIN) — 45NRTH, the QBP-owned fat bike brand, has launched a consumer website focused on groomed winter fat biking locations.
SAN FRANCISCO (BRAIN) — Rumbleship is making a B2B website available to any of the brands that are available to dealers through its service.
KETCHUM, Idaho (BRAIN) — Club Ride Apparel is expanding its 2015-2016 Fall-Winter line to further embrace fat biking, the company said.
PHOENIX, Ariz. (BRAIN) — Industry veteran and life-long cyclist Beverly Barr has recently retired after helping to shepherd Pivot Cycles' credit and collections department through the company's first seven years of business.
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