News

Posted November 12, 2015

This time, we're going to look at how the ghosts of dead cyclists directly — or not so directly — haunt the bike business.

Posted November 12, 2015

OAKLAND, Calif. (BRAIN) — Hydrapak  has selected Buffalo Brand Invigoration Group to lead a public relations program spurring awareness, affinity and sales in the United States.

Posted November 11, 2015

MADISON, Wis. (BRAIN) — Trek Bicycle will turn-on its new website — with its much-discussed online bike sales feature — "very, very soon" a company spokesman told BRAIN on Wednesday.

Posted November 11, 2015

AUSTIN, Texas (BRAIN) — BSX Athletics, which introduced a non-invasive blood lactate measuring cuff last year, has officially launched the second generation of the device

Posted November 11, 2015

AUSTIN, Texas (BRAIN) — Austin retailer Division 1 Bicycles has closed after three years in business, and its remaining inventory will be auctioned off Nov. 21 through Austin Auction Gallery.

Posted November 10, 2015

BROOKLYN, N.Y. (BRAIN) — Brooklyn-based Champion System (U.S.) has agreed to unite and control business from the former Champion System (Canada). The brand is now being called Champion System North America, effective immediately.

Posted November 10, 2015

SAN CLEMENTE, Calif. (BRAIN) — Retailers looking to make a splash with their window displays can project nearly anything — including videos or websites — onto their front window with technology from ProDisplay USA. An optional touch screen feature would allow passersby to interact with the display.

Posted November 10, 2015
The Groove Subaru team bike.

DENVER (BRAIN) — Two Denver brands, Domahidy Designs and Pactimo, are teaming up to offer race teams and other groups a program to get custom matching bikes and clothing.

Posted November 10, 2015

DUNDAS, Ontario (BRAIN) — Canadian sock maker SAKO7 has signed Moore Large Distribution UK to carry the full range of SAKO7 apparel and accessories, with stock set to be available later this month.

Posted November 10, 2015

DALLAS (BRAIN) — Velowürks has signed an agreement for J&B Importers Inc. to distribute the brand's Prime floor pump to IBDs throughout the U.S. market.

Posted November 10, 2015

TORONTO (BRAIN) — KindHuman Bicycles is now distributing directly to IBDs in the U.S. and Canada. The high-end bike brand previously was sold primarily consumer direct with a handful of dealers, including a company store in Toronto.

Posted November 9, 2015

CINCINNATI (BRAIN) — Oakley Cycles, a 34-year-old retail business, will move to a new location in January, and will change its name, as well. 

Posted November 9, 2015

BLOOMINGTON, Minn. (BRAIN) — Rather than one Global Fat Bike Summit as in the past, QBP will host four regional summits next year. The summits are meetings to discuss trail access and other issues affecting the growing activity of bike riding on snow. QBP has hosted four previous annual Global events. 

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