News
BROOKLYN, N.Y. (BRAIN) — On Saturday, Dec. 9, 42 bike shops in 23 states and one in Stavropol Kai, Russia, held community events, fundraisers, sales and group rides in honor of the first-ever Bike Shop Day.
CHICAGO (BRAIN) — SRAM has added Darnell "Dr. Dunk" Hillman to its ambassador program. The former NBA and ABA player is the first member of the brand's new program that is intended to get retired pro athletes to take up bike riding.
GRAND RAPIDS, Mich. (BRAIN) — TerraTrike, a U.S. manufacturer of three-wheeled recumbents, is working with Adventure Cycling to offer a free year's membership to the organization with the purchase of some models. The company also is offering a $200 discount on TerraTrike accessories with a new trike purchase.
BLOOMINGTON, Minn. (BRAIN) — The National Bicycle Dealers Association is partnering with Quality Bicycle Products to support and facilitate its Profitability Project (P2).
STURGIS, Mich. (BRAIN) — Retailers Carol Ann and Phil Pattengale will retire in early 2018 after running their store, The Kickstand, for 37 years. Located in this small town about one hour from Kalamazoo, The Kickstand is a full-service shop that carries Trek, Schwinn and Haro.
NEVERS, France (BRAIN) — Look Cycle has adopted a minimum advertised price policy for the U.S. and Canada, which goes into effect immediately. The company will sell only to authorized wholesalers, retailers, internet retailers and distributors.
TORONTO (BRAIN) — E-bike brand Elby says its growth has surpassed its own expectations in 2017, as it signed its 50th North American retailer three months ahead of schedule.
BOULDER, Colo. (BRAIN) — The PeopleForBikes Coalition board of directors held its biannual meeting Tuesday. Among other business, the board approved the organization's 2018 budget and approved eight new recipients of PeopleForBikes' Community Grants program. The list of recipients is below.
REYNOLDSBURG, Ohio (BRAIN) — Kenda Tire continues to restructure its North American bicycle sales team with the promotion of Matt Boissy to the position of North American sales manager. Boissy steps in to service Kenda’s OEM customers after having spent several years in aftermarket sales.
CARLSBAD, Calif. (BRAIN) — As part of its plan to re-enter the U.S. market, Japanese tire maker IRC Tire named LiFT creative studios as its creative and interactive agency of record.
RANCHO SANTA MARGARITA, Calif. (BRAIN) — Felt Bicycles has hired Tyler Meyers as international sales manager. Meyers has a long history in the industry, previously holding senior roles at Shimano, Electra, Trek, BionX and most recently launching Elby bicycles.
SEATTLE, Wash. (BRAIN) — Nuun is expanding the availability of its recently introduced vitamin hydration product into Canada. Nuun Vitamins will debut in Canada at Whole Foods and MEC.
Matt Powell, an analyst at The NPD Group, says he's never liked the term "omnichannel" to describe the new sports retail environment.
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