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CSG shifts distribution in Hungary to Aspire Sports

Published June 19, 2018

WILTON, Conn. (BRAIN) — Cycling Sports Group has signed Aspire Sports to take over distribution of Cannondale, GT Bicycles, Fabric and Mongoose products for the 2019 model year, ending CSG's distribution through Mali Bicycle Technology.

Aspire Sports was recently named distributor of the year at CSG's 2018 Taichung distributor show and has been distributor for CSG since 2001, servicing IBDs in Poland, Slovakia and the Czech Republic.

"We have great experience and knowledge of the Eastern European bicycle market. We understand the challenges facing IBDs in our region and at a global level. We are able to carry a large inventory and can supply retailers with product within 48 hours ensuring their inventory needs are met quickly and in a timely manner," said Marek Dolezal, principal of Aspire Sports.

Seth Brosnan, CSG's director of international distributor sales, said, "Given the fast-evolving bicycle market, and the unique regional needs, this new distribution change will provide best-in-class support to Hungarian bicycle dealers. We're excited to continue the expansion of our partnership with Aspire, and to further support their efforts to increase CSG distribution, brand presence and cycling passion in Hungary

"We'd like to thank Mali Bicycle Technology for their support over the years, and we wish them the best for the future," Brosnan added.
Dealers can contact Aspire's Hungarian country manager, Janos Kanasz, at janos.kanasz@aspire.eu.

Topics associated with this article: Distributor news