News

Posted September 19, 2017
A Q&A with eBay's Brendan Biggers
Brendan Biggers.

LAS VEGAS (BRAIN) — Online giant eBay is no foreigner to cycling. But here at the show, the company, which is synonymous with consumer-to-consumer sales, is making a bigger push for its two-wheel business.

Posted September 19, 2017

MOAB, Utah (BRAIN) — Western Spirit Cycling, the organizer of the Outerbike demo events, is planning one for Bentonville, Arkansas for next October.

Posted September 19, 2017
With an eye on growth in North America, Focus USA returns to Interbike

 LAS VEGAS (BRAIN) — The company is exhibiting both at OutDoor Demo (Booths D3140 and D2010) and at Mandalay Bay (Booth 21207) and sponsoring the first e-MTB Challenge at CrossVegas. Additionally, the brand’s founder flew over for the first time from Germany to experience the show.  

Posted September 19, 2017
Altum is Parlee’s stock bike line.

LAS VEGAS (BRAIN) — Parlee started out as a custom framebuilder, then added Asian-sourced stock sizes. But when the company added complete bike builds to its offerings, it hit a hot spot for dealers.

Posted September 19, 2017

BOULDER CITY, Nev. (BRAIN) — Riders have their own opinions of e-mountain bikes, but Interbike is giving them a chance to gauge the wisdom of the crowd.

Posted September 19, 2017
New program will direct money straight to local IMBA chapters.

LAS VEGAS (BRAIN) — The International Mountain Bicycling Association is launching a new program at Interbike called the Dig In Campaign. It's a grant program that puts money raised through national efforts into the coffers of local IMBA chapters who have actionable trail projects.

Posted September 18, 2017
The Shootout on E-Mountain on Monday.

A calendar of events for Tuesday and Wednesday at the OutDoor Demo and Interbike Expo.

Posted September 18, 2017

COLORADO SPRINGS, Colo. (BRAIN) — Qarv Imports is now distributing the Spanish mountain bike brand Mondraker.

Qarv will offer Mondraker's downhill, enduro, trail, cross-country, and e-mountain bikes to select brick-and-mortar shops starting in November.

Posted September 18, 2017

RANCHO DOMINGUEZ, Calif. (BRAIN) — Imagine Interbike being the least expensive and best way to meet up with your dealer base and reach out to new dealers.

Imagine year after year making good contacts at the show, writing pre-orders and finding people interested in what you have on offer.

Posted September 18, 2017

LAS VEGAS, Nev. (BRAIN) — The Bicycle Product Suppliers Association has released its first-ever Annual Report, an eight-page print piece to be distributed to all Interbike exhibitors and at the BPSA booth at the show (#L8).

Posted September 18, 2017

BOULDER CITY, Nevada (BRAIN) — Visitors to Interbike's OutDoor Demo, which opens Monday, will be able to rely on on-course hydration from Infinit Nutrition, which has been named the official nutrition partner of the event.

Posted September 15, 2017
UPDATED: Trek calls suit "groundless."

LOS ANGELES (BRAIN) — A company that claims to own the rights for the late comedian Chris Farley's intellectual property has filed a $10 million lawsuit against Trek Bicycles in a California court, claiming that Trek's Farley fat bike models capitalize on the name without permission.

Posted September 15, 2017

SAN LUIS OBISPO, Calif. (BRAIN) — Lezyne has hired industry veteran Michael Cushionbury as its communications manager.

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