News

BOULDER, Colo. (BRAIN) — President Donald Trump on Sunday said he would increase the punitive tariffs on some Chinese goods, including bikes and bike products, from 10% to 25% on Friday. Trump repeated the promise Monday morning, even as the news rattled international stock markets.

BERKELEY, Calif. (BRAIN) — The National Interscholastic Cycling Association has named Steve Matous its new president, effective May 20.
As a new generation of competitors enters the once-profitable high-end carbon bike market, everybody’s going to get squeezed … although probably not the way you’re thinking.

MONTEREY, Calif. — Walmart’s unveiling of a high-end bike brand at the Sea Otter Classic is the latest example of the retail giant’s aim to sell to upscale online shoppers — whether they are shopping for cosmetics, mattresses, or, in this case, bikes starting at $2,300.

SALT LAKE CITY (BRAIN) — Trust Performance, a start up suspension brand founded by a group of industry veterans, is lowering the retail price of its Message multi-link fork by $700.
MORRISTOWN, N.J. (BRAIN) — Marty Epstein, founder of Marty's Reliable Cycle, a three-store New Jersey retail chain, died Thursday after a multiyear battle with cancer. He was 69.

Like many of you, I was astonished by the race-winning performance turned in by Mathieu van der Poel in the Amstel Gold men's pro road race this year. Let's take three lessons from van der Poel's win and apply them to our specialty brands and shops.
BASKING RIDGE, N.J (BRAIN) — A memorial service will be held for Liberty Cycle owner Greg Cordasco on May 15.

BRASELTON, Ga. (BRAIN) — Fox Factory's bicycle business, through the Fox suspension, Marzocchi suspension, RaceFace and Easton cycling brands, was up 12.7% in the first quarter this year, to $65 million. The company also said equipping e-bikes will be a bright spot for Fox in the next two seasons.
OLATHE, Kan. (BRAIN) — Garmin Ltd. reported record first-quarter revenue of $766 million with its fitness, outdoor and aviation divisions collectively increasing 12% from the prior year's quarter.
Its fitness sales numbers, which include cycling products, climbed 8.57% (from $166 million to $180 million).

SANTA FE, N.M. (BRAIN) — What began as a white-water kayak excursion to California's Kern River has — 20 years later — put Ben Sarrazin smack in the middle of the e-bike revolution.

SWANTON, Vt. (BRAIN) — Interflon, a Dutch company that sells industrial lubricants in 52 countries, is slowly making its way into the industrial market in the U.S. and along the way is exploring opportunities in the U.S. bike shop market.

INDIANAPOLIS (BRAIN) — Zipp is launching a new program Wednesday that will let consumers trade in their used Zipp wheels for retail store credit they can put toward the purchase of a new set of Zipp wheels. Used gear purveyor The Pro's Closet will provide stores with a trade-in value to offer the customer.