News
BOULDER, CO (BRAIN)—Selling Cycling 2008 consists of 28 three-to-five-minute training modules, available either on DVD or online.
There is also online Product Category training for 32 different bike and accessory categories, and over 4,000 individual product SKUs from 75 top brands.
"I want to ride my bicycle."
—Unfortunately the Web Editor won't be able to, because he's serving a greater purpose (no, not Mitt Romney) at Winter OR in Salt Lake City this week.
MONTGOMERYVILLE, PA (BRAIN)—The 9th Edition of the BPSA Bicycle Owner's Manual represents a major re-write of the 8th Edition in order to bring the manual into compliance
with the new European Union EN Standards 14764, 14766 and 14781.
LINCOLN, NE (BRAIN)—Tomac Mountain Bikes has launched a U.S. dealer program.
Phil Doerflein, a bike industry veteran of 20 years, and a former IBD dealer from the Pacific Northwest, has been hired to manage U.S. sales for Tomac.
MOAB, UT (BRAIN)—Zeal Optics says it's not bowing down to what it believes is a frivolous patent infringement lawsuit filed against it by Luxottica-owned Oakley.
SAN JUAN CAPISTRANO, CA (BRAIN)—As a part of the 11th Annual Bicycle Leadership Conference, Interbike will host a 7:30 a.m. to 8:30 a.m. breakfast presentation followed by an open microphone question and answer session on Saturday, January 19 at the Holiday Inn on the Bay in San Diego.
BOSTON, MA (BRAIN)—Lance Armstrong, the seven-time Tour de France champion, has entered the 2008 Boston Marathon.
MORGAN HILL, CA (BRAIN)—Bob Margevicius, Specialized’s vice president of bicycle research and development, is moving to New Zealand but will remain with the company full-time.
Mike Sinyard, founder and chief executive officer, said Wednesday that Margevicius was a “top executive who’s done a great job.”
ASHLAND, OR (BRAIN)—United Bicycle Institute (UBI) has hired three bicycle mechanic instructors with Jeff Menown, Nathan Riddle and Matt Eames.
BRANFORD, CT (BRAIN)—Zane's Cycles will be having a green groundbreaking on January 23 at 11 a.m.
ASHLAND, OR (BRAIN)—United Bicycle Parts has added two new employees.
BOULDER, CO (BRAIN)—Richard Fries, a top cycling journalist and ambassador to the sport, has joined the Bikes Belong team as a professional adviser to the Bikes Belong Foundation.
BOULDER, CO (BRAIN)—The new Selling Cycling 2008 DVD and Owner's Guide shipped today to retailers who have already subscribed.
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