News

Posted June 2, 2009

BETHEL, CT (BRAIN)—The Recreational/Leisure segment of Dorel Industries has named Cossette New York as its agency of record. The move consolidates all agency activities under one umbrella to better complement its international scale and support a global strategy to dramatically grow the business.

Posted June 2, 2009

WASHINGTON, D.C. (BRAIN)—The U.S. Consumer Product Safety Commission, in cooperation with REI, has announced a voluntary recall of about 260 Novara Triofo 2005 bikes.

The fork can separate from the steerer tube which can cause the rider to lose control, posing a fall hazard.

Posted June 1, 2009

A cyclist shows why the Twin Cities recently ranked as the second fittest of the nation’s most populous metropolitan areas (so says the American College of Sports Medicine) as he disembarks the city’s light rail ready to pedal to his next destination.

Posted June 1, 2009

MINNEAPOLIS, MN (BRAIN)—Bicycle Retailer and Industry News will demonstrate the environmental benefits of cycling by traveling by bike to visit retailers in Minneapolis-St. Paul over the next three days.

Posted June 1, 2009

SHANGHAI, China (BRAIN)—Giant chairman King Liu overcame stomach ailments and long days in the saddle during the final stretch of his three-week cycling tour from Beijing to Shanghai, reaching his final destination after 20 days on the road.

Posted June 1, 2009

IRVINE, CA (BRAIN)—Enthusiasts shopping for that new Dura-Ace 7900/Di2 or XTR M970 group can enjoy an extra bonus if they purchase their new kit between now and July 31—a free pair of Dura-Ace PD-7810 or XTR PD-M970 pedals.

Posted June 1, 2009

GRAND JUNCTION, CO (BRAIN)—Scott Winans has been hired by Mountain Racing Products as its new vice president of engineering.

He will work closely with Ryan Cranston and Darek Barefoot to help develop new product lines.

Posted June 1, 2009

OGDEN, UT (BRAIN)—Suunto has added three new sales representatives in the Midwest, while bringing on Epic International to represent Suunto in special and non-traditional sales channels.

Posted June 1, 2009

CHICAGO, IL (BRAIN)—An array of legal help to challenge a New Jersey legislator’s attempt to ban quick releases in that state and a sweeping revamp of lead-limit rules for children’s products has the Bicycle Product Suppliers Association grappling with how to pay them.

Posted May 31, 2009

MINNEAPOLIS, MN (BRAIN)—BRAIN staff and sponsors will experience the best trails and lanes in Minneapolis-St. Paul during the magazine’s Twin Cities Dealer Tour, which kicks off tomorrow.

Posted May 31, 2009

Congrats to Alan with Eco Velo who took the top prize for Best Overall Image (pictured) in the "Princeton Tec: Got Lights on Bikes" photo contest. For his winning submission he won a new singlespeed from SE Bikes.

For a list of the photo winners, click on link.

Posted May 31, 2009

BOULDER, CO (BRAIN)—Sales of bikes and accessories neared $3 billion ($2.934 billion) at independent bicycle dealers last year, according to a recently concluded phone survey by the Leisure Trends Group, a market research firm based in Boulder, Colorado.

Posted May 31, 2009

LAGUNA HILLS, CA (BRAIN)—Full Speed Ahead and Gravity Products will start using DSB as one of its Italian distributors starting September 1. They were using Larm.

FSA and Gravity will continue using Ciclo Promo Components, while Saim will continue Italian distribution of Vision products.

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