From the Magazine
Since our first Big BRAIN 10 survey last March, two bicycle brands (Pon and Specialized) have entered the list to replace three IBDs purchased by suppliers (Mike’s Bikes by Pon, Mike Olson’s San Diego and Portland stores by Trek, and David’s World Cycle by Trek).
DURANGO, Colo. (BRAIN) — John Siegrist, one of the best-known custom frame builders of the 1990s mountain bike boom and beyond, has joined his son, David, to launch a new frame building business called Sanitas. Sanitas is building custom frames in steel and titanium for consumers and on an OE basis for several boutique brands.
BOULDER, Colo. (BRAIN) — For our July magazine edition, we asked our State of Retail panel members: What are the most — and least — effective things you’ve done to engage with customers and keep them riding?
SEATTLE (BRAIN) — In the fast-moving world of e-bike brands, keeping track of who’s doing what — like Leon Cycle — is an ongoing challenge. Few dealers have heard of Leon Cycle, but it’s had a warehouse and a retail outlet in Seattle since 2019.
BOULDER, Colo. (BRAIN) — For our June magazine edition, we asked our State of Retail panel members: How does this year to date compare to 2021 in terms of category sales and profitability? How do you expect sales and profits to evolve throughout this year?
DANA POINT, Calif. (BRAIN) — New frontiers of safety are opening up in the technology world. Cars sensing bikes, bikes sensing cars, once little more than a pipe dream, is rapidly becoming a reality. One soon-to-be launched solution is Spoke, previewed at the Bicycle Leadership Conference.
MONTEREY, Calif. — Peter Arlein looked out at the swelling Friday crowd at the Sea Otter Classic last month and told a dirty truth.
MONTEREY, Calif. (BRAIN) — Nukeproof Industries is making plans to come home. The longtime gravity brand known for utilizing titanium and carbon fiber — including those iconic carbon-aluminum hubs — began in Grand Rapids, Michigan, in the 1990s before Irish downhill racer Michael Cowan acquired the brand a decade later.
Common bicycle industry chatter: “That product is a rip-off, a total copycat.” Yet also heard frequently: “Patents stifle new ideas – only the lawyers win.” Which of these opposing points hits the mark?
BOULDER, Colo. (BRAIN) — For our May magazine edition, we asked our State of Retail panel members: What are the most — and least — effective things you’ve done to recruit, hire, and retain staff?
IRVINE, Calif. (BRAIN) — Don DiCostanzo has heard the stories. The 14-year-old with bone cancer regenerated leg movement riding an e-bike after having surgery. A woman who began e-biking to recover from a heart transplant. Another battling a muscular disease now is able to maintain mobility with the help of an e-bike.
BOULDER, Colo. (BRAIN) — For our April magazine edition, we asked our State of Retail panel members: What could suppliers do to make your life easier, and what are best-in-class suppliers doing that sets them apart?
BOULDER, Colo. (BRAIN) — For our March magazine edition, we asked our State of Retail panel members: How do you handle requests to service direct-to-consumer brands of bicycles and e-bikes?
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