Industry News
SEATTLE (BRAIN) — Nuun and company is expanding the availability of its latest line, Performance, into Canada.
NORTHVALE, N.J. (BRAIN) — G. Joannou Cycles has added two new members to its sales team for its Jamis and Nirve brands: Jason McCormack and Mark Hubbell.
MORGAN HILL, Calif. (BRAIN) — The Specialized Foundation has made grants to 20 more schools across the country for its Riding for Focus program.
WASHINGTON (BRAIN) — PeopleForBikes and representatives from the bike industry spent two days here last week for two executive fly-ins and the first-ever PeopleForBikes Congressional Bike Fest.
SPRINGBORO, Ohio (BRAIN) — System Cycle Supply is the new exclusive U.S. distributor of the BMX brand Verde Bikes.
System’s brand lineup now includes DK Bicycles, Airborne Cycles, Wise Components, Daily Grind, TSG, and DUO Brand.
LONGMONT, Colo. (BRAIN) — Gore is combining its two clothing brands to form one brand, "GORE wear," for the 2018 spring/summer product line.
DETROIT (BRAIN) — Detroit Bikes is now shipping its bikes fully assembled from its factory in the Motor City. Shipments of five units can be delivered anywhere in the continental U.S. in floor-ready condition at no extra charge.
CARLSBAD, Calif. (BRAIN) - Bike magazine has promoted Nicole Formosa to editor-in-chief, and hired Travis Engel as gear editor.
VENTURA, Calif. (BRAIN) — Zeitbike has hired Fred Brooks as sales manager.
LAFAYETTE, Colo. (BRAIN) — The National Bicycle Dealers Association has hired Jeff Donaldson as the general manager/school director for the Barnett Bicycle Institute. The NBDA purchased BBI in September last year and has been working with school founder John Barnett, who remains a consultant, to fill his role.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has released the content schedule for its third annual Fit Symposium, which will be held in Las Vegas the day prior to the opening of this year's Interbike Expo.
PARK CITY, Utah (BRAIN) — Time Sport has hired Simbol Communications as its agency of record for public relations and marketing services in the U.S.
MANCHESTER, N.H. (BRAIN) — Primal is the latest brand to join The Bike Cooperative's network of supplier partners. Effective immediately, members of the retailer co-op will earn rebates on direct purchases of Primal clothing and accessories.
CHICAGO (BRAIN) — Steve Brawley has left Bicycling magazine, where he has spent the past 11 years of his career, most recently as national cycling manager. His last day at the Rodale publication was Friday.
PORT COQUITLAM, British Columbia (BRAIN) — Live to Play Sports has hired industry veteran Terry Duran as regional sales manager for the Southern U.S.. The appointment took effect Monday, May 15.
FOOTHILL RANCH, Calif. (BRAIN) — BH Bikes USA/Easy Motion USA has appointed a new president, Caryle Walker, and a new national sales manager for the company's e-bike division, Greg Ford.
LAKEWOOD, Calif. (BRAIN) — Tern has delivered the first batch of its Vektron electric folding bikes to Kickstarter backers in the United States. The bikes are being delivered to Kickstarter backers via Tern's U.S. dealer network. The dealers are also handling after-sales support and customer service for the bikes.
LONG BEACH, Calif. (BRAIN) — Pioneer's Cycle Sports Division, which launched in 2013, has hired industry veteran Jim Miller as director of national sales for the Pioneer Cycle Sports Division.
WILTON, Conn. (BRAIN) — GT Bicycles is the new sponsor of Whistler Mountain Bike Park, in Whistler, British Columbia and will supply frames for all bikes including rental, retail, and programs at the park.
MUKILTEO, Wash. (BRAIN) — Full Speed Ahead is implementing a new sales policy for 2017.
"We hope this new policy clarifies and defines for you a clear advertised pricing and sales strategy for our brands in the multi-channel and global marketplace of today," FSA stated.
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