For the Record

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Posted November 11, 2020

SHIFT ACTIVE MEDIA CELEBRATES 10 YEAR ANNIVERSARY
A DECADE OF DIGITAL FIRST CYCLING MARKETING

9 November, 2020 – Bath, UK: SHIFT Active Media, the world's leading marketing agency dedicated to cycling is celebrating 10 years since it first opened its doors for business.

Posted November 11, 2020

BOULDER, CO. (Nov. 10, 2020) — PeopleForBikes is launching the Advocacy Academy, an extensive online toolkit of educational resources to help city leaders, local advocates and other stakeholders improve bicycle networks and programs in their communities.

Posted November 10, 2020
BEYONCÉ AND PELOTON TEAM UP FOR UNPRECEDENTED PARTNERSHIP
 

Posted November 9, 2020

SALT LAKE CITY, UT: ROTOR America, North American subsidiary of Madrid-based ROTOR Bike Components, cites Spanish supply chain as key in maintaining record growth in the US market.

Posted November 9, 2020
Co-Founder Naomi Gonzalez passes the torch to former REI VP of Experiences.

SEATTLE—November9, 2020 —TomboyX announced today that Leslie Garrard, former Vice President of Experiences and Strategy at Recreational Equipment, Inc. (REI), has joined the gender-neutral underwear company as Chief Operating Officer and will serve on the company's senior leadership team.

Posted November 6, 2020

LITTLE ROCK, AR — Orbea has tapped industry veteran Nick Howe to become the brand's new USA Country Manager.

Howe, formerly Orbea's Western Regional Sales Manager, takes the job following the departure of Matthew Smith. The position became effective Monday Oct 26th.

Posted November 5, 2020

In order to best prepare athletes joining the ranks of eMTB riders, Coach Dee Tidwell, founder of Enduro MTB Training, is launching 

Posted November 4, 2020

November 4th, 2020 — Urban mobility specialist Tern, and Stile Products, Tern's North American branch office, are pleased to welcome Arleigh Greenwald to the team.

Posted November 3, 2020

CABDA ANNOUNCES NEW 2021 DATES, NEW VENUE FOR WEST EXPO

Posted November 2, 2020

 Quality Bicycle Products is now serving bicycle retailers and suppliers with a larger and more energy-efficient distribution center in Reno, Nevada.

Posted October 30, 2020
TerraTrike, GreenSpeed and KMX brands get additional support with new staff.

GRAND RAPIDS, Mich. — In a year of record-setting sales for recumbent trike brands TerraTrike, GreenSpeed and KMX, parent company WizWheelz, Inc., has bolstered its team, bringing on additional talent in operations and marketing.

Posted October 30, 2020

ASHEVILLE, NC (October 30, 2020) -- Grassroots Outdoor Alliance (

Posted October 30, 2020

The new store will feature a purpose-built bike fitting studio designed by RETUL 

Posted October 30, 2020

30th October, 2020 Cambridge, UK

Online gravel cycling, adventure and bikepacking title ADVNTR (a d-ven-cher) are partnering with route planning and navigation app komoot to bring even more great off-road routes to their global readership.

Posted October 29, 2020

Küat Joins 1700+ Companies Giving All Employees the Day Off to Vote or Volunteer on Nov 3

Posted October 28, 2020

As cyclist deaths nationwide are on the rise, and as COVID-19 continues to drive a bike boom, it is now easier than ever to report bike lane obstructions.

Posted October 27, 2020

Additions to the team will help TRUE better serve clients with a more diverse set of services

Posted October 27, 2020

San Rafael, Calif, October 27 –Trips for Kids and Free Bikes 4 Kidz are co-launching an online pilot based on the Trips for Kids Learn+Earn-a-Bike® program.

Posted October 27, 2020
220 employees are given November 3 off and encouraged to head to the polls or support others to vote.

Boulder, Colorado, USA — October 26, 2020 —Pocket Outdoor Media (POM), the world’s leading creator of active lifestyle content, is the latest company to join the business-led, nonpartisan coalition, Time To Vote, which aims to increase voter participation in the U.S. elections.

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