BRAIN Staff
All articles by BRAIN Staff
February 21, 2018
SEATTLE — Consumer-direct e-bike brand EVELO Electric Bicycles is recruiting brick-and-mortar dealers in select markets for its new Demo Dealer Program.
Posted in Retail News
February 21, 2018
SANTA MONICA, Calif. (BRAIN) — 2XU has expanded its partnership with USA Triathlon, making 2XU the organization’s exclusive cycling apparel partner.
Posted in Industry News
February 21, 2018
BOULDER, Colo. (BRAIN) — Camber Outdoors has expanded its slate of Camber Exchange events, which connect individuals in the active-outdoor industries who share interests, career objectives and passion for the outdoors.
Posted in Industry News
February 20, 2018
SANTA CRUZ, Calif. (BRAIN) — Santa Cruz Bicycles has launched a new online education program, The Manual, to help dealers and retail staff sell and service the company’s Santa Cruz and Juliana bike line and Reserve wheel line more effectively.
Posted in Retail News
February 20, 2018
Company aims to open 25 locations in the next 18 months.
DENVILLE, N.J. (BRAIN) — Voltaire Cycles Inc., the franchising arm of retailer Electric Spokes Company, has opened its first e-mobility franchise in Denville, New Jersey. The 2,700-square-foot showroom features e-bikes and electric scooters and skateboards.
Posted in Retail News
February 20, 2018
WATKINSVILLE, Ga. (BRAIN) — Tifosi Optics has released its SWANK sunglass, combining a lifestyle silhouette and a vibrant color palette with many of the technical features found in the brand’s high-performance sports sunglasses.
Posted in New Products
February 20, 2018
Organizers announce summer edition to be held in Les Gets, France.
MASSA MARITTIMA, Italy (BRAIN) — Ten brands and 16 journalists from global media outlets took part in the inaugural edition of Bike Connection Winter, a cycling media event presented by marketing and business development consultancy Bike Connection Agency.
Posted in International
February 20, 2018
MONROVIA, Calif. (BRAIN) — BMX component supplier American Cycle Systems Inc. has acquired Bar Fly, which manufactures mounts for cameras, GPS units and other handlebar-mounted devices. The purchase diversifies ACS’s product line into the enthusiast adult market, the Southern California company stated.
Posted in Industry News
February 20, 2018
PORTLAND, Ore. (BRAIN) — Renovo Hardwood Bicycles has hired Kelsey Anderson as marketing manager.
Posted in Industry News
February 20, 2018
KETCHUM, Idaho (BRAIN) — CrankTank has hired industry veteran Chad Battistone as sponsorship sales manager for the consulting agency’s inaugural Impact Sun Valley Media Summit.
Posted in Industry News
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