BRAIN Staff

All articles by BRAIN Staff

May 14, 2018

BOISE, Idaho (BRAIN) — The Balance Bike Adapter is an aluminum adapter that covers and protects the bottom brackets on 12- and 16-inch standard bikes that have been converted to balance bikes.

Posted in New Products
May 14, 2018
Proceeds to fund UHCCF medical grants that help children gain access to health-related services.
Classic Cruiser: ridden by Evan Huffman for Anna.

LONG BEACH, Calif. (BRAIN) – At the Amgen Tour of California this week, the Rally Cycling team is riding six custom-designed, hand-painted Diamondback Podium bikes, each inspired by a child who has received a grant from the UnitedHealthcare Children's Foundation.

Posted in Industry News
May 14, 2018

FRUITA, Colo. (BRAIN) — The Hot Tomato Café, the bike industry’s favorite pizza place in Fruita, won a $5,000 prize at The Wright, a Colorado outdoor entrepreneurship summit held last week.

Posted in Industry News
May 11, 2018

SANTA FE, N.M. (BRAIN) — Outside magazine is taking applications from employers who'd like to be included on the magazine's Best Places to Work list.

The magazine works with the Best Companies Group to pull together the list.

Posted in Industry News
May 11, 2018

GUNNISON, Colo. (BRAIN) — Western State Colorado University will offer an Outdoor Industry MBA starting with the 2018-19 academic year. The school believes the program is the first of its kind in the U.S.

Posted in Industry News
May 11, 2018

DURANGO, Colo. (BRAIN) — The Little Red Bike, a rhyming children's book, is popping up on bike shop counters around the country, auther Bob Copeland tells BRAIN.

"The list is growing and doesn’t include, book, coffee, and specialty stores," Copeland said. 

Posted in New Products
May 11, 2018

SAN FRANCISCO (BRAIN) — Strava is increasing its integration with RunSignUp, which provides a race management platform for more than 15,000 events. 

The integration will make it easier for athletes to register for events and to use Strava's social network to share their training and race performance. 

Posted in Industry News
May 10, 2018

AUSTIN, Texas (BRAIN) — The Professional Bicycle Mechanics Association is now offering bike shops — including mobile and service-only operations — the opportunity to be designated as PBMA Certified Shops.

Posted in Retail News
May 10, 2018

VANCOUVER, Wash. (BRAIN) — The Gravity Cartel, the U.S. office for Spank Industries and iXS Protection, has signed up with Oris Intel to use the company's PROWL software to monitor its MAP policy and ensure accuracy of products sold through online channels.

Posted in Industry News
May 10, 2018

SUN VALLEY, Idaho (BRAIN) — CrankTank, which is holding its first Impact media summit in its hometown of Sun Valley next month, is also planning to organize a media event before the Fall Outerbike consumer expo, held in Moab, Utah.

Posted in Industry News

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