BRAIN Staff
All articles by BRAIN Staff
May 25, 2018
NEDERLAND, Colo. (BRAIN) — After reworking its supply chain for the past two years, mountain bike brand Banshee Bikes has introduced a new sales program to sell direct to dealers in the U.S. and Canada.
Posted in Industry News
May 25, 2018
SEATTLE (BRAIN) — The bike community across the country is mourning the death of SJ Brooks, who died in a cougar attack while mountain biking near Seattle last Saturday. Brooks worked at shops in Seattle and Boston and for Seven Cycles. Brooks was a co-founder of the Seattle chapter of the Friends on Bikes organization and a former board member of Bikes Not Bombs.
Posted in Retail News
May 24, 2018
VANCOUVER, British Columbia (BRAIN) — Consumer-direct e-bike brand Rad Power Bikes is growing its Canadian headquarters and opening a retail showroom in East Vancouver next month.
Posted in Industry News
May 24, 2018
OCEANSIDE, Calif. (BRAIN) — Race Across America (RAAM) will hold its first consumer festival at the start of the team race at Oceanside Pier in San Diego County on Saturday, June 16.
Posted in Industry News
May 24, 2018
WASHINGTON (BRAIN) — PeopleForBikes led a group of 12 industry leaders to Capitol Hill this week in support of the Recreation Not Red Tape Act. which aims to improve and break down the barriers to recreational riding opportunities on public lands.
Posted in Industry News
May 24, 2018
Move allows retailer to purchase its own building and expand fit studio.
EDGEWATER, Md. (BRAIN) — Parvilla Cycles held a grand opening celebration on Saturday, May 19, following the retailer’s move to a larger location it purchased in Edgewater, Maryland. The 7-year-old store moved only a short distance but was able to double its space and expand its fitting studio.
Posted in Retail News
May 24, 2018
OGDEN, Utah (BRAIN) — Enve Composites’ new SES Aero Road Stem is designed to enable riders to achieve their optimum position and reduce drag through aero shaping while still preserving handlebar options.
Posted in New Products
May 24, 2018
IRVINE, Calif. (BRAIN) — Fox Racing has named NorthernMark Agency, based in Pleasanton, California, as sales agency for the company’s newly restructured Northern California / Northern Nevada region.
Posted in Industry News
May 24, 2018
SAN FRANCISCO (BRAIN) — Science in Sport is now distributing its nutrition products through Quality Bicycle Products. “Through this distribution channel, endurance athletes and sports enthusiasts alike will be able to readily access Science in Sport nutrition across the United States,” the company stated.
Posted in Industry News
May 24, 2018
SAN JUAN CAPISTRANO, Calif. (BRAIN) — The newest episode of Interbike the Podcast takes a look at how industry media is evolving in the digital age, how brands are choosing to spend their marketing dollars, and the rise of outside public relations firms — rather than the brands themselves — interacting with print and online outlets covering products and the industry.
Posted in Industry News
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