BRAIN Staff

All articles by BRAIN Staff

Bulls Bikes USA opens website for consumer-direct sales

April 27, 2015

SAUSALITO, Calif. (BRAIN) — The German bike brand Bulls Bikes has officially opened up its U.S. consumer direct business. The company announced last month that it was coming into the U.S. market with a consumer-direct program.

Posted in Retail News

Muc-Off adds range of Athlete Protection Creams

April 27, 2015

POOLE, United Kingdom (BRAIN) — Bike-care brand Muc-Off has added a new range of athlete protection creams, which includes warm-up creams, a "power cream," and "ultra-endurance cream" as well as a recovery balm.

Posted in New Products

BMC USA adds independent reps, hires dealer services manager

April 27, 2015

SAN DIEGO (BRAIN) — BMC USA Corporation has announced several changes and additions to their sales representatives and inside sales staff.

Posted in Industry News

Devinci to offer three e-bike models with BionX systems

April 27, 2015

AURORA, Ontario (BRAIN) — Canadian e-bike  system manufacturer BionX International has a new OE relationship with bike maker Devinci

Posted in Product/Tech

Raleigh UK to distribute Salsa Cycles to UK market

April 27, 2015

BLOOMINGTON, Minn. (BRAIN) — Raleigh UK LTD will be Salsa Cycles' exclusive distributor to United Kingdom bike shops effective May 1.

Posted in International

Kali promotes Hays to logistics role, seeks new inside rep

April 27, 2015

MORGAN HILL, Calif. (BRAIN) — Kali Protectives has elevated Steve Hays from a territory management position to the newly created logistics management role. Hays has been with the helmet and protective gear company since 2012, and has spent the past 15 months managing the California territory.

Posted in Industry News

Action Bicycle hires Pat Mahoney for outside sales in Ohio

April 24, 2015

CARLSTADT, N.J. (BRAIN) — Action Bicycle USA has expanded its outside sales force with the hiring of William P. "Pat" Mahoney for the state of Ohio.

Posted in Industry News

Resurrected Fat Chance now accepting consumer frame orders

April 24, 2015
Chris Chance with a new Yo Eddy. Photo: www.nickkova.com.

SAUSALITO, Calif. (BRAIN) — Fat Chance is now taking its first Web orders for its 2015 model Yo Eddy frames, to be delivered after the company fulfills orders from its Kickstarter.com campaign.

Posted in Product/Tech

Showers Pass' new Torch socks have durable reflective feature

April 24, 2015

PORTLAND, Ore. (BRAIN) — Showers Pass' new sock line, called Torch, features a new 3M Scotchlight reflective treatment. 

Posted in New Products

The Bike Co-op now offering Yuba Bicycles

April 24, 2015

PETALUMA, Calif. (BRAIN) — Products from cargo bike brand Yuba Bicycles are now available through The Bike Cooperative.

The Bike Co-op's 340 retail member earn rebates on their purchases from its supplier partners, which includes Yuba, effective immediately. 

Posted in Industry News

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