BLOOMINGTON, Minn. (BRAIN) — Quality Bicycle Products has given its public-facing website a new look along with some additional features. Most notably, visitors to qbp.com will now have access to content from Call Up, QBP's monthly publication featuring vendor product, how-to and tech articles, and industry trends.
"Having Call Up on QBP's site makes it an even stronger tool for our partners," said QBP's creative director, Allison Long. "Dealers tell us they use Call Up for staff training and for purchasing decisions. Now with Call Up online, they will be able to share product and tech articles more easily with their staff."
In addition to articles from Call Up being integrated into the site, product from featured vendors will now be linked directly to the corresponding page of QBP's dealer site.
"For dealers, ordering product shown in Call Up will be as simple as clicking in and adding to their cart," said Long. "We also hope that dealers and our vendor partners will share relevant content with their customers on social media and on their own websites."
The site: QBP.com.
