BRAIN Staff
All articles by BRAIN Staff
WATERLOO, Wis. (BRAIN) — Trek Bicycle has unveiled a custom paint scheme that highlights the personality and talents of Trek-Segafredo star, John Degenkolb.
WATKINSVILLE, Ga. (BRAIN) — Tifosi Optics has a new website, at tifosioptics.com, that the company said features a new user-friendly interface that retailers and consumers will appreciate. The company also has released a new spring model, the Synapse.
SENNFELD, Germany (BRAIN) — Susanne Puello, a long-time managing director of the Winora Group, is leaving the company, citing "Irreconcilable differences regarding the new reorganization activities ('refined strategy') of the Dutch Accell Group." Accell Group is the parent of Winora, which manages the Haibike, Sinus
VANCOUVER, British Columbia (BRAIN) — Ventum, a high-end triathlon bike brand, is the latest bike company to join the Velofix Direct program. Velofix mobile repair operations will assembly and deliver Ventum bikes ordered online.
VENTURA, Calif. (BRAIN) — Zeitbike is now the exclusive U.S. distributor of Full Windsor, a multi-tool brand from Leeds, U.K. Full Windsor had previously been distributed by several other U.S. distributors.
SAN FRANCISCO (BRAIN) — Chrome Industries' new Welterweight Collection of bags feature the brand's traditional styles made with lighter weight materials that the company says are just as durable. To save weight, the brand even developed a new aluminum version of its trademark seat buckle-style strap buckle.
SAN FRANCISCO (BRAIN) — Spinlister, which began as an online peer-to-peer bike rental platform (something like Airbnb for bikes) has signed a long-term agreement with Blazing Saddles, which may be the country's largest bike rental operation.
AUSTIN, Texas (BRAIN) — Spin, a San Francisco-based bike share company, is launching a new bike share system here that requires no kiosks, or stations. Riders — who can borrow a bike for $1 per ride — can pick up and leave a bike almost anywhere.
NEWBURY PARK, Calif. (BRAIN) — Liv Cycling is inviting female riders to enjoy an exclusive trail session alongside sponsored Liv athletes and ambassadors during next week's Crankworx Rotorua in New Zeland.
TAIPEI, Taiwan (BRAIN) — Lintaman, a new brand based in Taichung, Taiwan, is now working with PowWord Communications, a U.S. marketing communications firm owned by industry veteran Tim Jackson.