Steve Frothingham

Steve is in his second stint at BRAIN. He was here at the beginning in 1992 while still working for a bike shop in Santa Fe, N.M. He wrote several articles for BRAIN's first issue and later joined the staff, eventually becoming managing editor and then executive editor.

After leaving BRAIN in 1997 he worked for several news organizations including The Associated Press and VeloNews before rejoining BRAIN as web editor in 2011.

He is based in Longmont, Colorado, and is an enthusiastic (and slow) road, mountain bike and cyclocross rider.

All articles by Steve Frothingham

January 25, 2022
Alfred Todrys.

PORT WASHINGTON, N.Y. (BRAIN) — Alfred Todrys, who launched the company that became Todson, died this month at his home here. He was 97.

Posted in Industry News
January 24, 2022
Photo of an OCP promotion, from court filings.

DENVER (BRAIN) — Samuel J. Mancini, who was arrested last July for securities fraud and other charges related to a plan to invest in cycling companies, is close to a plea deal with prosecutors on some charges, according to court documents.

Posted in Industry News
January 19, 2022

BROOMFIELD, Colo. (BRAIN) — Two Colorado-based bike e-commerce retailers have merged.

On Dec. 9, Colorado Cyclist, based in Colorado Springs, merged with Broomfield-based Planet Cyclery. Both are now owned by Velo Operating, LLC., a new company now headquartered at Planet Cyclery’s facility.

Posted in Retail News
January 12, 2022
A scene from the late great Reno Interbike of 2018.

HEMPSTEAD, N.Y.  (BRAIN) — Many members of the global bike industry received email surveys this week from Emerald Expositions, a trade show company that produces the Outdoor Retailer expos and which owns Interbike, the bike expo last held in 2018 in Reno, Nevada.

Posted in Industry News
January 12, 2022
Sage Titanium makes use of Cerakote on frames and components.

WHITE CITY, Ore. (BRAIN) —Cerakote, a spray-on ceramic polymer finish, has been available for over a decade and is a mainstay in the firearms industry, where it is lauded for its tight tolerances, chemical and corrosion resistance and other attributes.

Posted in Product/Tech
January 11, 2022

VANTAA, Finland (BRAIN) — Amer Sports has sold the Finnish adventure wearables brand Suunto to Liesheng, a Chinese technology brand. Amer is the parent of Enve Composites, Louisville Slugger, Arcteryx, Wilson and other brands, and the former owner of Mavic.

Posted in Industry News
January 11, 2022

DENVER (BRAIN) — Bikes — even, or especially, the cheapest ones — should be repairable, according to a petition to the industry being led by a group of nonprofit bike shop mechanics.

Posted in Retail News
January 11, 2022

EMPORIA, Kan. (BRAIN) — Shimano North America is the founding sponsor of the Gravel Cycling Hall of Fame, which will be launched here in June prior to the Unbound Gravel 2022 event.

Posted in Industry News
January 11, 2022
The new USA BMX Headquarters will open in 2022.

TULSA, Okla. (BRAIN) — USA BMX said its 2021 season was the most successful in BMX competitive history.

Posted in Industry News
January 10, 2022
Alex Carroll photo.

CHICAGO (BRAIN) — Organizers of the CABDA Expo will not hold their 2022 Midwest Expo, which had been scheduled for Feb. 9-10 in Chicago. The recent surge in COVID-19 cases drove the decision, show director Jim Kersten said.

Posted in Industry News

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