KETCHUM, Idaho (BRAIN) — Club Ride Apparel will add a line of chamois-equipped undergarments for men and women to its 2015 Spring-Summer line. The InnerWear line includes various chamois thicknesses tied to varying ride times from one to four hours.
"We believe riders would like chamois liners based on their needs and how long they'll be riding – from a quick, one-hour lunch ride to a four-hour epic," said Scott Montgomery, Club Ride's CEO.
The designated RideTime levels are intended to help dealers and customers identify what chamois thickness would best fit their needs. The items have gender-specific anatomically-shaped chamois pads, and a quick-drying ultra-breathable stretch fabric.
Club Ride will also be providing custom displays for the InnerWear program. The display is flexible and can be assembled to hold male and female styles on opposite sides.
