BERKELEY, Calif. (BRAIN) — The National Interscholastic Cycling Association has reached a new agreement with Club Ride, the Idaho-based apparel brand.
"We are honored that Club Ride has joined NICA's Corporate Booster Club and will be contributing a portion of revenue generated from the sale of their excellent clothing," said Austin McInerny, NICA's president. "By doing so, they are joining a number of leading brands who believe in NICA's goal of wanting to provide every American teenager the opportunity to build strong body, mind and character through participation on school based mountain bike team. Club Ride has seen first-hand how NICA's youth cycling and adult coach training programs are energizing communities across Idaho and they know that with additional support, NICA can continue to expand efforts to expand cycling opportunities into underserved communities and further initiatives to get more teens and, especially, young women riding."
Mike Herlinger, the founder of Club Ride, said, "We worked with the NICA Idaho League last season, which was very successful. Seeing the volunteers, coaches, families and student-athletes all supporting and enjoying time outdoors while competing against one another at the League races, made us want to support NICA's movement to get more kids on bike in America. By providing financial support from the sales of Club Ride gear, we are proud to strengthen NICA's efforts to expand their programs to more communities across America."
In addition to becoming a NICA Corporate Booster Club member with a tax-deductible donation, Club Ride will be donating a portion of sales of custom items embossed with NICA logos. The custom items can be viewed on the Club Ride website.
