SAN LUIS OBISPO, Calif. (BRAIN) — Lezyne has hired industry veteran Michael Cushionbury as its communications manager.
Cushionbury has 25 years of experience in the cycling industry as an editor for Mountain Bike Action, Bike, Bicycling and Mountain Bike magazines as well as global marketing manager for Cannondale. For the last five years he was editor-in-chief at Dirt Rag.
Currently living in eastern Pennsylvania, Cushionbury plans on relocating to Lezyne's home base in San Luis Obispo.
"I'm very excited for this opportunity to join the Lezyne team," Cushionbury said. "I've been a friend and a fan of the brand since its inception and I have a great deal of respect for the constant innovation and quality of all the Lezyne products. It feels like a very familiar environment to be a part of."
Micki Kozuschek, the president and founder of Lezyne, said, "As Lezyne continues to grow and expand its technological capabilities, Cush will become an invaluable resource in communicating the evolving intricacies of the brand. We are thrilled to have him join the team."
Cushionbury will be with Lezyne at the upcoming Interbike tradeshow in booth #24262.
Current Lezyne communications manager Dillon Clapp will assume the role of global marketing manager.
Clapp said, "I've known Mike for over 10 years and look forward to collaborating with him and growing the Lezyne brand worldwide!"