BRENTWOOD, Tenn. (BRAIN) — Swiftwick has launched a new free shipping program that it says will help dealers maximize turns and minimize stock-outs.
"Over the past year, our team has worked very hard to become a more dealer-centric organization, "said Chuck Smith, the president of Swiftwick. "Our goal is to enable the success of local independent retailers who are supporting their local running, cycling and outdoor communities. We believe this new program is a great way to leverage our domestic manufacturing commitment to help our dealers win with Swiftwick."
Swiftwick said its domestic manufacturing helps eliminate minimums and large pre-season commitments, which allows the company to be more responsive to frequent reorders throughout the season.
Dealers automatically qualify for the free shipping program by ordering every 30 days or less and can rejoin at any time. The company said it also backs independent retailers with event support, customized graphics for in-store campaigns, social media campaigns, displays and other in-store point of purchase materials. In addition, the company recently released a stronger MAP and online sales policy.
