PLAINFIELD, Ind. (BRAIN) — Endura has hired MISO Partners to represent the brand in New England.
MISO's principal, Brandon Morphew, said, "Endura is an industry leader that has the IBD as a central part of their business. They give us a great set of tools for dealers to win. With an industry-leading stock rotation program, a complete line up of mountain, road, triathlon and commuter clothing at great price points, a strong MAP policy and healthy margins. Endura fits in perfectly with our portfolio, and we couldn't be happier to represent them here in New England."
Endura USA's national sales manager, Mark Ashley, said, "We're excited to welcome MISO to our lineup. MISO offers a tremendous opportunity to grow our sales representation in the territory, and support our New England retailers with a solid and well respected team."
Morphew can be reached at brandon@misopartners.com or call 781-269-9662
