FOXBOROUGH, Mass. (BRAIN) — As of Friday, Todson is managing all of the sales, marketing and customer service for Elite Srl.
"We are thrilled to have the opportunity to educate U.S. dealers and consumers about Elite's home trainers, bottles and bottle cages. We see tremendous potential for Elite and are looking forward to working with them to grow the brand's market awareness and sales," said Adam Donahue, Todson's director of sales and marketing.
Elite products will be available from Todson directly as well as from other U.S. distributors. Elite bottles and bottle cages are currently available from QBP and J&B. All of Elite's current 2016 products will be available from Todson starting in May.
Todson has worked with Elite to develop a new trainer line for the U.S. market that will be available this summer. Todson is currently in the process of building a rep force to support dealers with the necessary product information and services.
"It is our goal to ensure that every retailer has the necessary information to be successful selling Elite and the rest of the Todson brands," said Rick Dyer, Todson's national sales manager. For more information, contact Todson at info@todson.com or call 774-306-3247.
