PORTLAND, Ore. (BRAIN) — North St. Bags has opened a new retail concept storefront in Southeast Portland.
Nearly tripling its existing showroom area, the North St. Bags SHOP HQ showcases on-hand inventory from the brand's line of made-in-Portland convertible pannier bags and other cycling accessories.
"Knocking down a couple of walls really opened the place up," said North St. Bags' founder, Curtis Williams. The company recently took over the entire first floor of its building to accommodate the retail expansion.
A grand opening celebration is planned for Friday, May 15.
"We are thrilled to be able to share our full lineup with North St. fans and the tourists who flock to the Southeast Clinton and Division Street area to shop. Also, it gives us an opportunity to test out new merchandising strategies to share with our dealers."
In other news, North St. has hired two independent sales representatives to cover the New York and San Francisco markets. Mark Silverman and Brent Childress will support the North St. brand and its dealers in New York and San Francisco, respectively.
"In 2015 we're expanding our dealer sales efforts in a big way," said Williams. "I'm extremely proud to build a product in the U.S. and sell it primarily through independent bicycle dealers. Our just-in-time production model means our bags are only ever a week or two from our dealers' hands."
