BURBANK, Calif. (BRAIN) — Pure Fix Cycles, the owner of the Pure Fix and Pure City brands, has hired Jamie Murnane to fill the new position of director of digital marketing.
Murnane will oversee strategic planning and execution of all digital platforms including social media, paid media/search, content and SEO/SEM for the two brands.
"Jamie is an innovator with deep experience connecting growing brands with their communities in a meaningful way," said Pure Fix Cycles' president, Andy Abowitz. "She understands the nuances in both our endemic and lifestyle markets and we are excited to see what she can bring to this collaborative team."
Murnane has eight years of experience in digital marketing and media direction experience. Most recently she served as the digital marketing manager at J Brand Jeans in Los Angeles. Prior to that she developed and executed digital marketing strategies for brands such as Stella McCartney, GE Capital and Wildfang.
"I am excited to join the Pure Fix team during a time of growth for the brand" said Murnane. "The leadership has set a very solid foundation for this brand and I look forward to the opportunity to connect each brand with more loyalists, community and opportunity around the world."
