PHOENIX (BRAIN) — Carla Hukee has joined Pivot Cycles, where she will be handling Pivot's brand and communications, the company announced Friday.
"Pivot Cycles' incredible growth means that we have to add talented individuals to our already strong roster. Carla's experience with the needs of growing companies and her lifelong passion for riding and the outdoors makes her a great fit for Pivot's marketing team," said Pivot Cycles' president, Chris Cocalis.
"Carla is a great addition to the Pivot family and we look forward to utilizing her talents to further increase our ability to communicate all of the advantages of Pivot Cycles products to a growing audience."
Hukee said, "I am really excited about this opportunity, I've always had so much respect for Chris and his team ... The collective legacy of technology and innovation here is incredible and I am thrilled to be a part of what the Pivot Cycles family accomplishes next."
Hukee was named one of BRAIN's 2014 50 Most Influential Women in the Industry and most recently was global marketing manager for Niner Bikes. At Pivot, she will be responsible for a wide range of product marketing, brand management and communications strategies in conjunction with Pivot's marketing manager, Lisa Cramton.
Cramton said, "Pivot is growing not only in the U.S. but also internationally. I feel the future is unlimited and I'm looking forward to working with Carla to take Pivot to the next level."