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NorCal coalition sponsors ‘Bike to Shop Day’

Published May 14, 2014

SACRAMENTO, CA (BRAIN) — In recognition of National Bike Month, the Silicon Valley Bicycle Coalition is sponsoring “Bike to Shop Day” on Saturday, May 17, with 90 area retailers to encourage cycling for short trips and errands and to promote shopping locally.

Shopping tours include a 3-mile kid-oriented family ride in Mountain View, 5- and 10-mile tours of San Jose's walk-friendly shopping districts, and a 50-mile ride spanning the full length of Silicon Valley, hosted by Cowgirl Bike Couriers.  

Participating retailers include REI, Keen Footwear, Brooks Brothers, Mike’s Bikes, Peet’s Coffee & Tea and Rock Solid Bicycles.

The event was created by Mountain View resident Janet Lafleur in collaboration with Silicon Valley Bicycle Coalition’s staff and volunteers, and is supported by the city of San Jose’s Office of Economic Development.

“We’ve worked hard to help cities in our area win funding for some very comfortable new bike facilities, from green and buffered bike lanes to bike parking corrals,” said Corinne Winter, president and executive director of Silicon Valley Bicycle Coalition. “SVBC is delighted to support this event, to show our local businesses that it helps the bottom line when customers can easily reach them by bike.”

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Topics associated with this article: Advocacy/Non-profits, Events

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