GIFU, Japan (BRAIN) — Minoura is joining the long list of bike industry suppliers to institute a Minimum Advertised Price Policy.
The Japanese accessories supplier announced the policy Friday; it will take effect June 1 and will apply to distributors and retailers in the United States.
"The MAP Policy reconfirms Minoura’s commitment to the independent retailer who’s looking to partner with those companies interested in their long-term success," the company said in a statement.
Minoura said retailers can get a copy of the MAP from their Minoura distributor or by contacting Minoura directly at MinouraMAP@gmail.com.