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Move Press 'transitions' 3/Go Triathlon title

Published June 18, 2012

SOUTH PASADENA, CA (BRAIN) Monday June 18 2012 6:32 AM MT—Move Press, the publisher of 3/Go Triathlon, peloton and switchback magazines, is transitioning 3/Go away from print, the company said.

The company said 3/Go Triathlon will become "a custom publishing brand focusing on innovative new-media projects: films, race guides and creative, one-off special issues for the triathlon market."

“We are focusing our attention onto the newsstand and circulation growth of peloton and switchback in 2013, while we transform 3/GO from a newsstand title into a brand focused on creative, new-media projects,” said Move Press founder and publisher Brad Roe.

“The market has shown us there is a huge demand for film, video and custom projects in the triathlon space, and we have some creative adventures planned for Kona this year,” said Roe.

Topics associated with this article: Media/Publishing