News
NEW YORK, NY (BRAIN) — NBC Sports Network will air daily coverage of the Paris-Nice stage race, with coverage starting Sunday at 1 p.m. ET. For the second year in a row, the network will air daily coverage of all eight stages.
![The SRAM G8 hub The SRAM G8 hub](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/SRAM_G8_schwarz.jpg?itok=GmMbEJjD)
SCHWEINFURT, Germany (BRAIN) — SRAM has begun production of a new range of urban bike parts at a factory in Dali, Taiwan. The new line was developed over the course of 22 months at SRAM's facility in Schweinfurt, Germany, where the company has traditionally manufactured much of its internal gear products.
FLETCHER, NC (BRAIN) — Cane Creek is adding a "Buy Local Now" button to its website, allowing consumers to order its products from participating nearby retailers, or simply visit the shops to buy the product. The program is coordinated by SmartEtailing.
![The Deore 610 group in black The Deore 610 group in black](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/DEORE_M610-%28Black%29.jpg?itok=7muLhwnK)
IRVINE, CA (BRAIN) — Shimano on Thursday released some details of its new product changes for the first part of this year, including a new mountain bike group with trickle-down technology, some new 11-speed road wheels, gearing options for 650b and 29er bikes and an 8-speed entry-level road group.
![](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/mad-fiber-wheels-zoom.jpg?itok=TAwCgzJF)
SEATTLE, WA (BRAIN) — A newly formed investment group has purchased carbon wheel manufacturer Mad Fiber, the first of several bike industry acquisitions it's eyeing in 2013.
![Gregg Bagni Gregg Bagni](https://bicycleretailer.com/sites/default/files/styles/thumbnail/public/images/article/bagnistreetsign.jpeg?itok=rkUJkTCw)
Cool, a “trade” show that's local, I can hit it in a day and sleep in my own bed!! Yippeee!
MORGAN HILL, CA (BRAIN) — Paul Levine is joining Specialized Bicycle Components’ retailer education program, SBCU. Levine, the founder of Signiture Cycles, will teach dealers "the implementation and refinement of a sustainable fit business."
GRAND JUNCTION, CO (BRAIN) — DT Swiss has promoted Jason Federico to its global sales team in aftermarket sales support and hired Steven Sperling for the newly created position of customer service representative.
SECAUCUS, NJ (BRAIN) — Action Bicycle’s annual expo returns for its 15th edition this Sunday, March 3, with more than 50 vendors, including four first-time brands.
VAN NUYS, CA (BRAIN) — Bernie Doering, who headed Easton-Bell Sports’ global sales up until last summer, is back at the company. The former Nike executive had resigned his position with EBS last July.
BERKELEY, CA (BRAIN) — A documentary that details the positive impacts of the high school cycling movement is about to begin a nationwide tour. “Singletrack High” follows a diverse group of high school students through the 2012 mountain bike racing season.
HAVERHILL, MA (BRAIN) — French brands Mavic and Time announced Tuesday that they would collaborate on development of new clipless pedal technologies.