News
FLORHAM PARK, N.J. (BRAIN) — PowerBar, recently purchased by Post, has agreed to extend its sponsorship of the Tour de France through 2018, the company announced Thursday.
GUNNISON, Colo. (BRAIN) — Jason Gibb has joined Mountain Flyer Magazine's sales staff, the publisher announced this week.
Gibb will be joining associate publisher Scott Leonard to help build online, print and sponsorship opportunities for the Gunnison, Colo.-based publication.
ST. PAUL, Minn. (BRAIN) — Park Tool has announced its team sponsorships for 2014, which incudes five World Tour teams: Team Sky, Team Garmin-Sharp, BMC Racing Team, Team Giant/Shimano and Trek Factory Racing.
DENVER (BRAIN) — Niner co-founder Steve Domahidy is launching his own company with the crowdfunding site Kickstarter.
OLATHE, Kan. (BRAIN) — Shares of Garmin Ltd. soared to a five-year high Wednesday after the company reported that fourth-quarter earnings rose 27 percent on record sales in its outdoor, fitness, aviation and marine segments.
HAVERHILL, Mass. (BRAIN) — Mavic, Inc. is looking to improve North American sales and service with a new marketing director, Canadian dealer direct subsidiary and a new marketing and race-support facility in Southern California.
WARWICK, R.I. (BRAIN) — WeeBikeShop is now the U.S. distributor for the Australia-made carbon fiber Zelvy balance bike and Ridgeback UK's line of balance bikes and children's bikes.
OAKLAND, Calif. (BRAIN) — Momentum Sports Group, the owner and operator of the UnitedHealthcare Pro Cycling Team, has hired Jasen Thorpe and Thorpe Marketing to manage and execute all public and media relations for the team this year.
COLORADO SPRINGS, Colo. (BRAIN) — USA Triathlon, the national governing body for triathlon, recently announced that Chuck Menke was promoted to chief marketing officer. Menke was hired in February 2010 as director of marketing and communications.
PITTSBURGH, Pa. (BRAIN) — Dick's Sporting Goods has reported that fourth quarter 2013 consolidated same-store sales exceeded the company's predictions. As a result, Dick's has increased its fourth quarter and full year 2013 expectations.
ESCONDIDO, Calif. (BRAIN) — Two-time Ironman world champion Scott Tinley and former triathlon journalist Mike Plant have announced the launch of trihistory.com.
MISSOULA, Mont. (BRAIN) — Industry PR pro and journalist Alex Strickland is joining the Adventure Cycling Association as assistant publications director, a new position at the organization.
NEWPORT, Vt. (BRAIN) — Gilles Lalondes has returned to Louis Garneau USA as a sales representative for the New England territory.
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