News
Women sometimes say they are not comfortable in bike shops, but Bridget Brennan thinks this can change.
BOULDER, Colo. (BRAIN) — Boulder County, Colo., has tweeked its vehicle traffic counters — the black tubes across traffic lanes seen across the country — to make them better able to distinguish bicycle traffic from other vehicles.
BOULDER, Colo. (BRAIN) — GreenGuru, which recycles used bike inner tubes and other materials into new products, is looking to the crowd funding site Kickstarter.com to fund production of a new product: a pannier designed for bike commuting and transportation.
SAN FRANCISCO (BRAIN) — Bag and accessory maker Chrome Industries has shifted sales from a force of independent reps to its in-house sales team. The move is part of Chrome's plan to provide more exclusive distribution and establish deeper relationships with its dealers, the company said.
SANTA FE, N.M. (BRAIN) — By asking retailers if they would like to "round-up" their payment to the next whole dollar, distributor BTI has raised $2,400 for the PeopleForBikes Foundation in the last year.
AIGLE, Switzerland (BRAIN) — The Union Cycliste Internationale has hired Sebastien Gillot as its new head of communications. Gillot was most recently with the International Boxing Association, where he was head of communications and public relations.
SAN DIEGO, Calif. (BRAIN) — NiteRider Technical Lighting Systems has promoted Jason Earick to customer service manager and hired Brien Prescott as an inside sales account manager.
Earick has worked for NiteRider for nine years in customer service, repair, sales and event support.
BERKELY, Calif. (BRAIN) — Shimano/Pearl Izumi has already pledged $20,000 in the campaign by the National Interscholastic Cycling Association to earn a $75,000 matching grant from a Dick's Sporting Goods program.
SCOTTS VALLEY, Calif. (BRAIN) — This week Easton-Bell Sports officially changed its name to BRG Sports, a change the company announced in February when it sold its Easton-branded baseball and softball business to Bauer.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — BionX, Currie Technologies, Pete's Electric Bikes, Prodeco and other electric bike suppliers have committed to a presence at Charged Up, a first-time electric bike and outdoor technology media event planned for New Jersey next month.
WASHINGTON (BRAIN) — Commuters are slowly but steadily switching to walking or biking to get to work, and the more people who walk or bike, the safer they all are.
SALT LAKE CITY (BRAIN) — Chase Pinkham, a domestic pro road racer who competed on the Jamis–Hagens Berman, Trek-Livestrong and Bissell teams during his career, died Monday, according to the Jamis team and news reports.
ALLENTOWN, Pa (BRAIN) – The IBD industry has been fretting for years about why many consumers are choosing to buy bikes online.