News
MONTEREY, Calif. (BRAIN) — Whether you’re a first-timer or a veteran, we’re glad you’re into grabbing life by the moments because we’ve planned some fun things for you to do this year at the Subaru Sea Otter Classic powered by SRAM.
PORTLAND, Ore. (BRAIN) — The Vanilla Workshop is introducing a new line of stock road bikes to complement its custom-made models. The Speedvagen Ready-Made bikes are still built, painted and assembled in the company's Portland factory.
OLNEY, Ill. (BRAIN) — Magura USA has started distributing Lake Cycling shoes in North America, from its warehouse here.
HUNTINGTON BEACH, Calif. (BRAIN) — Slytech Protection is introducing new lines of knee and elbow protectors at a range of price points.
IRVINE, Calif. (BRAIN) — Felt Bicycles continues to expand its offroad model line with a new aggressive 27.5 model to be officially unveiled this week at the Sea Otter Classic.
GOLDEN, Colo. (BRAIN) — Colorado-based Feedback Sports has acquired Scorpion Bike Stands LLC, which was based in Dana Point, California. The purchase includes patents and trademarks associated with the Scorpion bicycle stand developed by Scorpion founder Mike Diorio.
PLEASANT VALLEY, Mo. (BRAIN) — Paceline Products Inc. has retained Adventure Advertising as its new agency of record.
PORTLAND, Ore. (BRAIN) — Bicycle shipping service BikeFlights.com has launched a "Buck Up for Bikes" advocacy program to support the National Interscholastic Cycling Association.
DURANGO, Colo. (BRAIN) — Tailwind Nutrition has expanded its use of non-GMO ingredients to the brand's entire line of products.
Besides being GMO-free, Tailwind products are billed as all-natural, dairy-, soy- and gluten-free, and easy on the stomach.
OGDEN, Utah (BRAIN) — Mavic's trademark yellow race neutral support vehicles will be provided by Volkswagen this year at North American events.
Our industry is in freefall with what's now a freewheeling schedule of product-porn and profit-challenged early spring sales while snow still blankets the ground in some regions of the country.
SEATTLE (BRAIN) — With help from neighbors, the city and the bike industry — including a chastened Specialized Bicycle — G&O Family Cyclery is coming back with a new, temporary location a month after a gas-line explosion nearly destroyed its shop.
LONGMONT, Colo. (BRAIN) — Retailers Rick and Jill Emerson, who own Bike-n-Hike in Longmont, are welcoming Colorado's spring season with open arms this year. As recipients of BRAIN's second Retail Remodel Project, the Emersons are already seeing positive results all around.
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