News

Posted October 23, 2017
Retail attendance continues to be highly regional at Interbike’s East Coast trade/consumer festival.

CHARLOTTE, N.C. (BRAIN) — On what was expected to be the peak day of Interbike's second annual Fall CycloFest trade and consumer festival, cyclists lined up at the Specialized booth all day Saturday to try out one of the Morgan Hill, California, brand's dozens of bikes available for demo at host venue the U.S.

Posted October 23, 2017

NELSON, British Columbia (BRAIN) — Canadian distributor NRG Enterprises Ltd. has added CushCore, Ravemen, Melon and Julbo to its product offerings.

Posted October 23, 2017

FÜRTH, Germany (BRAIN) —Crankbrothers has announced a new exclusive distribution arrangement for the German market with Cosmic Sports GmbH.

Posted October 23, 2017
Former Specialized tech director will lead BMC's global digital projects.

GRENCHEN, Switzerland (BRAIN) — BMC Switzerland has hired Greg Dolder as its global director of technology. Dolder comes to BMC with extensive experience in both the tech and bicycle industries.

Posted October 23, 2017

SHERIDAN, Wyo. (BRAIN) — Foldaway Solutions LLC, the distributor of Oyama Bicycles, Uniche and BTP Bar Tape, has has hired industry veterans Barry Riemer and Ken DeCesari. Riemer joins as CFP and DeCesari is the new vice president of sales.

Posted October 23, 2017

SIMI VALLEY, Calif. (BRAIN) — Raleigh Electric is partnering with the Los Angeles-based Bahati Foundation to auction a 2017 Redux IE e-bike. Proceeds will support the Foundation's philanthropic work.

Posted October 23, 2017

PHILADELPHIA (BRAIN) — Dealers rushing to see the latest from their suppliers will not have to deal with consumer crowds at the Philly Bike Expo. For this year's show, Nov. 4-5, doors will open at 8 a.m. with the first two hours of the day reserved for dealers only. Consumers will be allowed in at 10 a.m.

Posted October 20, 2017
E-bikes are hot topic; dates for TBW in 2018 up in the air.

TAICHUNG, Taiwan (BRAIN) — Taichung Bike Week drew some 470 exhibiting companies at five hotels in the city this week. Although the timing is late for U.S. product managers, Taiwanese vendors see it as their last chance to attract OE spec for the upcoming model year.

Posted October 20, 2017
The Boogaloo events include races and demos, sponsored by Troy Lee Designs and Bosch e-Bike Systems.

TEMECULA, Calif. (BRAIN) — The Boogaloo, a Class 1 eMTB race and demo event presented by Troy Lee Designs and Bosch eBike Systems, is heading to Southern California, following an earlier race at the Kamikaze Bike Games in Mammoth. 

Posted October 20, 2017

OAKLAND, Calif. (BRAIN) — HydraPak has hired Akimbo Communications to oversee the company's media relations in North America.

Posted October 20, 2017
A Utah shop dog.

SALT LAKE CITY, Utah (BRAIN) — Bicycle Retailer's Dealer Tour visited Utah's capital in May of 2014. Since then, several shops we visited have added new locations, while one rebranded and another retailer remodeled and reopened three shops as Giant Partner Stores.

Posted October 20, 2017
Mariano Gon

SANTA CRUZ, Calif. (BRAIN) — Ibis Cycles has hired Mariano Gon as the brand's new global sales director and Saris Mercanti as its new marketing manager.

Posted October 20, 2017
Legislative meetings focused on TIGER and TAP programs.

BOULDER, Colo. (BRAIN) — PeopleForBikes brought together 10 bike industry leaders for a women's executive fly-in earlier this week.

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