News
BOSTON (BRAIN) — Bollé Brands, which Vista Outdoor sold last year, has acquired the Spy Optic brand.
Spy Optic, which designs, markets and distributes sunglasses, goggles, helmets and prescription eyewear, joins Serengeti, Cébé and H2Optix within the Bollé Brands portfolio.
NEW YORK (BRAIN) — In today's world of instant communications, Brett Lang knows the value of prompt customer interaction.

FRIEDRICHSHAFEN, Germany (BRAIN) — Taiwanese component giant FSA has launched its first e-bike motor system, called the FSA System.
The system includes a rear hub motor, a 250Wh battery unit, a 250Wh expansion battery, and an integrated on-bike control unit and smartphone app.

BOULDER, Colo. (BRAIN) — Mark Satkiewicz has long been a part of the outdoor and cycling community, most notably as the former CEO of Smartwool. Last month he made news again as co-founder of SBT GRVL, a new gravel event in Steamboat Springs, Colorado.
SAUSALITO, Calif. (BRAIN) — Fantic USA, the North American subsidiary of the Italian e-bike manufacturer, is opening new headquarters in Denver, Colorado.

KETCHUM, Idaho (BRAIN) — Marketing and event company CrankTank is planning a new media event to be held in conjunction with the Dirty Kanza gravel event in Emporia, Kansas, next year.
WASHINGTON (BRAIN) — President Donald Trump on Wednesday tweeted that a planned increase in tariffs on Chinese goods, including many bike products, will be delayed 15 days.

PORTLAND, Ore. (BRAIN) — Showers Pass has launched an update to its popular Transit Jacket. The updated Transit CC is the first item in the company's new "Clean Color" collection. Clean Color styles use the Bluesign approved dyes, which are certified to keep harmful chemicals out of the manufacturing process.

SAN FRANCISCO (BRAIN) — With new integrations with retail POS systems, partnerships with major used bike sellers, and a new promoted social media posting option, BikeIndex.org is hoping to further reduce the scourge of bike thievery.

As a retailer you may be feeling like you are fighting a never-ending uphill battle. I still feel that you can make great profits, however grim all the battles appear to be.

LOS ANGELES (BRAIN) — X Games medalist Ryan Guettler is suing Hyper Bicycles and Walmart over use of his image in a photograph on the packaging of some Hyper accessories sold at Walmart stores.

FRIEDRICHSHAFEN, Germany (BRAIN) — Stan's NoTubes may have stopped production of its old rubber rim strips, but the New York company is alive and well and moving forward with new wheel designs and other products, which it showed at Eurobike last week.

BOULDER, Colo. (BRAIN) — BRAIN's Gear Guide, an 8-page, advertiser-supported directory to dozens of the latest products on the bike market, is now available for digital reading or download.
The Guide was included as part of the Bicycle Retailer & Industry News Sept. 1 print issue.