News
PORT WASHINGTON, N.Y. (BRAIN) — U.S. cycling sales through all retail channels grew 75% in April to a total of about $1 billion in retail sales for the month, according to The NPD Group.
HILDEBRAN, N.C. (BRAIN) — Shane Cooper, the founder of the DeFeet cycling sock company, was visiting with George W. Bush one day when the former president took him in to meet his mother.
"He said, 'Mom! This is Shane, he started a company that makes socks out of recycled plastic. Ain't that the world's best-kept secret?" according to Cooper's recollection.
It was an epic namedrop by Cooper, a great storyteller, and we repeat it to make a point.
It's amazing how much has changed in just one year.
PITTSBURGH (BRAIN) — Dick's Sporting Goods restored salaries and ended furloughs for employees after stores closed because of the COVID-19 pandemic.
HEERENVEEN, Netherlands (BRAIN) — Accell Group N.V. said its bike sales rebounded in May after a steep decline in March and April. Bike shops in Germany, Accell's largest market, began to re-open at the end of April. May sales were up 23% over the same month last year.
WATERLOO, Wis. (BRAIN) — Several hours after publishing a blog post about its diversity programs, Trek Bicycle released a separate statement regarding police bikes.
WATERLOO, Wis. (BRAIN) — Trek Bicycle has announced an array of initiatives related to racial equity, including a commitment to creating 1,000 industry jobs for people of color, build more bike shops in underserved neighborhoods, establishing a $1 million community investment fund, a scholarship program to support NICA teams with diverse backgrounds, and create a more diverse culture within the company.
MORGAN HILL, Calif. (BRAIN) — Specialized is pledging an additional $10 million to the Outride nonprofit organization and is increasing support of the Legion of Los Angeles Elite Cycling Team to further the team's work of increasing diversity and encouraging inclusion in cycling.
FORT WASHINGTON, Md. (BRAIN) — Safe Routes to School, a nonprofit organization that encourages the development of safe biking and walking routes to schools, is replacing the word "enforcement" with "engagement" in its framework list of 6E's.
PHILADELPHIA (BRAIN) — BikeCo, the North American distributor of Fuji bikes, has suspended sales of bikes to police forces, citing recent reports of police bikes being used as weapons at protest marches.
LINCOLN, Neb. (BRAIN) — Factor Bikes has begun a "hybrid" model of selling direct to consumers and through bike shops in the U.S. The company's U.S. office in Nebraska is handling the direct sales.
WASHINGTON (BRAIN) — Public comment periods begin ending Monday, June 8, for the U.S. Department of Interior's policy proposal to regulate e-bikes as traditional bikes on non-motorized lands.
WASHINGTON (BRAIN) — The Small Business Administration announced Monday modifications to the Paycheck Protection Program to make it easier to qualify for loan forgiveness as businesses attempt to recover from the hardship of the COVID-19 pandemic.
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