News

Posted April 6, 2020

KENT, Wash. (BRAIN) — REI Co-op will begin a 90-day furlough for "the majority" of its retail and field employees starting April 15, said Eric Artz, president and CEO, in an email on Monday night to co-op members.

Posted April 6, 2020

SCOTTS VALLEY, Calif. (BRAIN) — Bell and Giro have joined the Goggles for Docs program, which is sending sports goggles to healthcare workers during the COVID-19 pandemic.

Posted April 6, 2020

DURANGO, Colo. (BRAIN) — The newest episode of the Channel Mastery podcast was produced in response to many questions about the typical consumer mindset during the pandemic.

Posted April 6, 2020
Would you trade a tube for hand sanitizer?
Mac McCabe is adjusting to difficult times with a sense of humor.

FRANKLIN, Tenn. (BRAIN) — Mac McCabe won't complain.

"I have a really good time doing what I do," said the owner of Mac's Harpeth Bikes for the past 11 years. "I'm not going to bitch and gripe about how shitty our margins are or any of that nonsense."

Posted April 3, 2020
New interactive map has the details.
Retailers can still submit their information for free.
Posted April 3, 2020

WASHINGTON (BRAIN) — A program authorizing billions of dollars in forgivable small-business loans hit major snags on Friday, after final Treasury Department guidance went out late Thursday combined with application issues to hinder the process.

Posted April 3, 2020
Fox Racing and Smith Optics are also donating goggles.
100% is donating protective eyewear to first-responders and medical personnel.

SAN DIEGO (BRAIN) — Performance eye protection has been a focus of 100% with its lines of sunglasses and goggles.

Until two weeks ago.

Now the focus is clearly necessary eye protection.

Posted April 3, 2020

SEATTLE (BRAIN) — Evelo, a Seattle-based e-bike brand, has access to personal protective equipment, including face masks, from some of its Chinese and Hong Kong suppliers.

Posted April 3, 2020

WATERLOO, Wis. (BRAIN) — Trek Bicycle is offering free home delivery throughout the continental U.S. for online bike orders through May 1 to provide better access to cycling during the COVID-19 pandemic.

Posted April 3, 2020
QBP laid off 12% of its workforce, but it, and other distributors, say their warehouses are shipping at full capacity.

BLOOMINGTON, Minn. (BRAIN) — QBP has laid off 12% of its workforce, about 80 employees, the company confirmed Friday. Some other distributors are making workforce reductions as well.

Posted April 3, 2020

NEW YORK (BRAIN) — E-bikes and e-scooters officially became legal Thursday night when the state Assembly approved Gov. Andrew Cuomo's bill that was introduced in his executive budget in January.

Posted April 2, 2020

ALEXANDRIA, Va. (BRAIN) — A U.S. Patent and Trademark Office board ruled that Century Sports, Inc. abandoned the Ross bicycle trademark, opening the door for Ross family members to register it and relaunch the brand.

Posted April 2, 2020

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Due to the COVID-19 pandemic, Outdoor Retailer has canceled its 2020 Summer Market, originally scheduled for June 23-25 at Denver's Colorado Convention Center.

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