News

Posted February 25, 2009

FAIRFIELD, CT (BRAIN)—If industry executives got out of the office and on the road, they’d quickly learn that most dealers are upbeat about prospects for a good year despite the recession roiling the economy, said Chris Fortune, president of Saris.

Posted February 24, 2009

ANAHEIM, CA (BRAIN)—The National Bicycle Dealers Association is launching the NBDA Independent Concept initiative, Fred Clements told dealers at its Super Seminar in Anaheim yesterday.

Posted February 24, 2009

COLORADO SPRINGS, CO (BRAIN)—Peak Region Cyclist magazine hosted its first ever bike show this past Saturday with nice results.

According to Peak Region Cyclist founder and industry veteran Jon Severson, more than 500 people showed up.

Posted February 24, 2009

This week's Ready to Pedal video: "Why Ride?" Click on link to view video.

Posted February 24, 2009

Growth Cycle is shipping its new Ready to Pedal consumer DVD next week. Subtitled, "Ride More, Drive Less, Here's How," the content is timely. With a 90 percent dealer margin, sales are strong, and the HD quality video and gorgeous San Diego backdrop means production quality is high.

Posted February 24, 2009

PLAINFIELD, IN (BRAIN)—Endura has moved its U.S.-based operations from Berea, Ohio to Plainfield, Indiana.

The warehouse in Indiana will further allow Endura to expand and grow its operations in the United States.

Posted February 24, 2009

BOULDER, CO (BRAIN)—Gruppo Bici N.A. has signed an exclusive distribution agreement with Atala S.p.A. According to terms of the agreement, Gruppo Bici is now the exclusive importer, marketer and distributor of Atala, Carraro and Umberto Dei bicycles in North America.

Posted February 24, 2009

If you’re ever in Minneapolis, make sure to stop by One on One, especially if you’re into vintage bikes, bicycle art and coffee. This quirky bike shop in the Warehouse District is owned by Gene Oberpriller and wife Jen, who put in time at QBP. I had the opportunity to check it out during my trip this past weekend to Frostbike along with our sales rep Barry Kingwill.

Posted February 23, 2009

MELBOURNE, Australia (BRAIN)—A new trade show for the Australia and New Zealand market is set to open its doors in Australia August 16-17.

Posted February 23, 2009

Big shout out to Ben Serotta and Jeff Rowe, owner of of B and L Bikes in Solana Beach, for a hosting a terrific ride on Monday from the shop to Serotta's Composite factory in Poway.

Posted February 23, 2009

"All my bikes are sexy." —Ben Serotta in response to a comment from a guest at the Serotta Composites open house that "Ben finally made a sexy bike."

For a tour of the composites factory where Serotta is making the "sexy" MeiVici AE custom carbon aero bike seen here, visit the BRAIN Blog.

Posted February 23, 2009

When I rolled into BRAIN Global Headquarters this morning Marc was back from his ski hut trip.

Posted February 23, 2009

"Funny looking Time Trial Bike TTX 9.9. $12,000 (Switzerland). Supposed to be one of a kind. Requirements for payment: 1. Must have cash in Euros. 2. Meet in dark alley in Chinatown. 3. Ask for Fabian Cancellara."

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