News
EVANSTON, IL (BRAIN)—Lake Cycling has bolstered its outside sales rep force by hiring industry veterans to represent the brand in the Pacific Northwest, Texas, Okalahoma, Arkansas and Louisiana.
WASHINGTON D.C. (BRAIN)—Suppliers, reacting to the nation’s recession, brought in the fewest bicycles in the first quarter of the year since 1998. However, the dollar value of all units is the second highest in the same 11 years, said Jay Townley, an industry consultant.
WHEELING, IL (BRAIN)—Ochsner International is now distributing Italian bicycle manufacturer Guerciotti.
The frames being ridden to victory in the Giro D'Italia by the Diquigiovanni team can now be obtained in the United States through Ochsner.
GUNNISON, CO (BRAIN)—By donating money with each new subscription, Mountain Flyer magazine has already raised thousands of dollars this year that will go toward building new trails and working on access issues.
SAN JUAN CAPISTRANO, CA (BRAIN)—Interbike, producer of the International Bicycle Expo and OutDoor Demo trade only events, has announced that buyer attendee registration is now open. Qualified buyers can register by clicking on link.
OLNEY, IL (BRAIN)—Magura USA will become the exclusive distributor of Uvex brand bicycle products in the United States beginning June 1. Magura dealer direct distribution will focus on Uvex’s helmets and sunglasses.
VISTA, CA (BRAIN)—Haro Bicycles has appointed Allan Cooke to the position of BMX brand manager.
BY DOUG MCCLELLAN
BOULDER, CO—The industry’s biggest nonprofit organizations—Bikes Belong, IMBA and Adventure Cycling—deliver good value for the contributions and dues they receive, an analysis of their financial records show.
BY JASON NORMAN
MINNEAPOLIS, MN—Electric bikes will soon be displayed alongside flat-screen TVs, gaming systems and refrigerators as Best Buy adds the budding category to the vast array of products it sells.
MADISON, WI (BRAIN)—CycleOps Power has launched a new dealer program called the "CycleOps Power Training Course."
The CycleOps Power Training Course is a turnkey event to bring educational content to customers.
Thursday was Bike to Work day for much of Southern California and elsewhere in the country. No surprise that many companies in the industry took the opportunity to entice employees to do good on the planet and leave their cars at home for the day.
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