News
"It's very difficult to find parking around here, and this option is better for our environment."
—Thomas Goetz, owner the brothel Maison d'Envie, or House of Desire, on offering discounts to customers who pedal bicycles to the door. Click on link for full story.
ARCATA, CA (BRAIN)—Kinetic Koffee, a coffee roaster specializing in certified organic coffees for the cycling and outdoor enthusiast, announced the arrival of its 2010 catalog and pricelist.
AIGLE, Switzerland (BRAIN)—Lance Armstrong’s new team has been given permission to race in many of cycling’s top events for the next four years, according to the Associated Press.
IRVINE, CA (BRAIN)—Felt Bicycles has launched a new Web site to coincide with its 2010 product line. The new site (click on link) features an improved visual presentation, more dynamic product displays and a more intuitive, streamlined system of navigating Felt’s diverse bicycle and parts offerings.
CARLSBAD, CA (BRAIN)—SockGuy has tapped industry veterans Creagh-Keller Sales, Inc. as its co-pilots and partners to help continue to “Spread the SockGuy LUV” to bike shops and new channels all along the Mid-Atlantic region.

I don't think I've ever seen so many female riders in the same place at the same time as I did last night at Rock N Road in Mission Viejo.
NEW YORK, NY (BRAIN)—Bicycle injuries in the United States have become more severe and there has been a marked increase in chest and stomach injuries, according to a recent Reuters story.
Click on link for full story.

BRAIN wrapped up the Boston Dealer Tour on Wednesday with a 30-plus mile ride that wound us through the city on a beautiful, crisp Autumn day (no rain—yes!).
FERNDALE, WA (BRAIN)—Kona Bicycles and Roadmonkey Adventure Philanthropy have partnered to provide Kona AfricaBikes to ethnic minority students in Vietnam's Central Highlands.
OKLAHOMA CITY, OK (BRAIN)—Sidewall Distribution has added Shitluck Clothing to its line of distributed brands.
“We did it. We're going to the dark side," said Sidewall's director Mark Owen.

Thanks to Triathlete Magazine and all their hard work for compiling these numbers.

SAN DIEGO, CA (BRAIN)—Triathlete Magazine's Kona Demo Days saw a 15 percent increase in the number of vendors attending this year’s event.
WASHINGTON, D.C. (BRAIN)—The number of bicycles imported into the United States dropped by 1.822 million units through August, putting importers on track for one of their smallest years in a decade.