News
OLNEY, IL (BRAIN)—Magura Direct and Uvex have partnered with Orange Sport Supply, Inc. to distribute the Uvex bicycle helmet and eyewear lines to the Canadian Market.
PROVIDENCE, R.I. (BRAIN)—The Providence Cyclo-cross Festival Presented by Interbike will return to historic Roger Williams Park on Oct. 8-10, 2010.
SEATTLE, WA (BRAIN)—Raleigh played up its long and storied brand heritage at its inaugural dealer event yesterday. More than 60 dealers attended the company’s product launch and symposium at the Suncadia resort in the Cascades, east of its Seattle headquarters.
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IRVINE, CA (BRAIN)—Felt Bicycles held its press launch yesterday at its company headquarters in Irvine, California, touting several new platforms—four to be exact.
COSTA MESA, CA (BRAIN)—The National Bicycle Dealers Association and Growth Cycle are teaming up to create two hours of fresh Selling Cycling retail staff training content for 2011.
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It was an event 36 years in the making, so it was no surprise that Specialized Bicycle Components popped a few bottles of bubbly Monday to celebrate Alberto Contador’s win at the 2010 Tour de France—the first ever in the company’s history.
OSAKA, Japan (BRAIN)—In spite of an unseasonably cold and wet January and February, Shimano’s sales increased by $164.4 million to $1.2 billion through June, beating its own forecast.
Congratulation to James and Vivian Keller on the birth of their first child, a son, Weston James. Weston was welcomed by his family on Thursday, July 15. James has been working for Sigma USA for eight years, most recently as the U.S. sales manager.
SAN JUAN CAPISTRANO, CA (BRAIN)—Interbike has partnered with the Light Electric Vehicle Association (LEVA) to provide new electric bicycle features at OutDoor Demo, September 20-21, 2010.
HALF MOON BAY, CA—Dirty Dog MTB has partnered with Gravity Junkie Promotions for public relations and marketing support.
MUNICH, Germany (BRAIN)—The largest player in the OEM saddle market is now turning its attention to the aftermarket.
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NEWBURY PARK, CA (BRAIN)—Hundreds of Bostonians turned up for the grand opening of Giant Cycling World Boston this past weekend. This is the company's first ever Giant owned store.