VENTURA, Calif. (BRAIN) — Balance Cycle Wear will donate $25 to the American Red Cross's hurricane relief fund for each sale of its new jersey.
The $65 Hurricane Relief jerseys can be purchased at BikeReg.com. The donations will be made for each sale until Dec. 31.
The company said all proceeds over manufacturing, materials, and shipping costs will be donated to help bike business employees and families who have been displaced by hurricanes Harvey and Irma.
"We plan to support The Texas Bicycle Coalition's 'Cycling Towards Relief' fund, and to work with Florida bike businesses to determine who needs the most help there," the company said.
The jersey design was recently approved by the Red Cross. It includes a John Muir quote across the back: "the sun SHINES not on us, but in US."
The jersey can be purchased on BikeReg.com.