Industry News
MEQUON, WI (BRAIN) — European industry veteran Andi Schmidt, has joined Hayes Components as its European marketing manager.
WASHINGTON, D.C. (BRAIN) — The League of American Bicyclists has added several big names to the list of speakers at its National Women's Bicycling Forum, to be held here March 4.
RANCHO PALOS VERDES, CA (BRAIN) — They came, they rode, they smiled.
“This is sooooo much fun,” enthused a writer for O, the Oprah magazine, as she returned from a spin on a new Electra electric bike.
VAN NUYS, CA (BRAIN) — Easton-Bell Sports announced some major changes to its management team Wednesday as Terry Lee — whose history with Bell Sports dates to 1984 — steps back into the CEO role. Lee replaces Paul Harrington, who resigned.

COON VALLEY, WI (BRAIN) — Clothing maker Mt. Borah has released a new app for the iPad that allows customers to design semi-custom cycling clothing.

SAN DIEGO, CA (BRAIN) — The three-day Triathlon Business International Conference, which concluded Tuesday, underscored the organization’s focus on the growth of commerce surrounding the sport.
SAN CLEMENTE, CA (BRAIN) — Orange County-based race promoter Over the Hump Mountain Bike Race Series has signed its first licensing deal, adding a new midweek summertime race series in neighboring Los Angeles County.
BOULDER, CO (BRAIN) — A new research study is underway at Portland State University to measure the impact of protected bike lanes or “green lanes. The study is collecting quantitative data to examine ridership, safety and the economic impact of green lanes in six major U.S. cities.

BOULDER, CO (BRAIN) — Bike shops in Colorado and Pennsylvania are gathering donated gear for the Afghanistan cycling team.
SANTA CRUZ, CA (BRAIN) — Suspension brand X-Fusion's sales were up 20 percent last year, the company announced this week.
SUN PRAIRIE, WI (BRAIN) — Chris Clinton is joining Challenge North America as marketing and OE sales director, the company announced Tuesday.
TAICHUNG, Taiwan (BRAIN) — Giant has announced plans to build a new $50 million (NT$1.5 billion) headquarters and research and development complex by 2016.

DENVER, CO (BRAIN) — It's not at all clear what kind of "commute" a pro road racer has, but nevertheless the BMC Racing Team this week has been outfitted with what are possibly the WorldTour's only official team commuter bikes, the BMC urbanchallenge with Gates belt-drive drivetrains.
MIAMI, FL (BRAIN) — J&B Importers has made the U.S. Environmental Protection Agency’s list of 100 percent Green Power Users.
PORTLAND, OR (BRAIN) — Triathlon is now a separate department within the Italian clothing brand Castelli, the company announced Monday.
ISLAND PARK, ID (BRAIN) — The second annual Fatbike Summit here succeeded in getting land managers and bike advocates on fat bikes for the first time and helped create a new group of educated allies for the activity, organizers said.

SIMI VALLEY, CA (BRAIN) — 1984 Olympic silver medalist cyclist Nelson Vails will endorse Currie Technologies' new eFlow E3 Nitro electric bike as the company supports the production of a full-length documentary about Vails' life and career.
SARATOGA SPRINGS, NY (BRAIN) — Serotta will be providing GPM10, a London-based operator of bike touring and training camps, with a rental fleet of top-of-the-line Serotta MeiVici bicycles, the companies announced.
SAN JUAN CAPISTRANO, CA (BRAIN) — Interbike's first electric bike media event will open next Wednesday in Rancho Palos Verdes, California, with about ten exhibitors and more than 20 journalists and more than 50 retailers registered.