Industry News
MADISON, Wis. (BRAIN) — Saris Racks is launching an in-store trade-in promotion for March whereby consumers can exchange their old racks of any brand for a discount of up to 20 percent on select Saris racks.
SAN FRANCISCO (BRAIN) — Strava has hired Erik Joule as chief marketing and commerce officer, reporting to co-founder and CEO Mark Gainey.
CARLSBAD, Calif. (BRAIN) — Zoot Sports, an endurance footwear and apparel brand, recently completed its previously announced acquisition of Squadra, a designer and manufacturer of custom cycling and triathlon apparel.
SANTA CRUZ, Calif. (BRAIN) — Santa Cruz Bicycles has added new outside sales rep groups in the Midwest, East Coast and South — territories previously covered solely by inside sales staff.
COLORADO SPRINGS, Colo. (BRAIN) — The USA Triathlon Hall of Fame is welcoming six multisport members as part of the 2014 class of inductees.
EUGENE, Ore. (BRAIN) — Wheel maker Rolf Prima has hired Nora Goldman as its outside rep for the mid-Atlantic region, covering Maryland, the District of Columbia, Virginia, North Carolina and South Carolina.
BROOKLYN, N.Y. (BRAIN) — Colossi.us is the new U.S. distributor of framesets from Colossi, a brand owned by former Dutch pro racer Jan Kole. The new distrbutor is owned by David Sommerville and Jed Kornbluh, the founders of the Brooklyn clothing brand Sommerville Sports.
FOOTHILL RANCH, Calif. (BRAIN) — BH Bikes USA is looking for racers and enthusiasts who can write, film or photograph their big mountain bike rides to join the brand's 2015 brand ambassador program.
AIGLE, Switzerland (BRAIN) — The Association of North American Professional Road Cyclists has joined the CPA Pro Riders Union, which represents UCI WorldTour and ProContinental racers.
SANTA ROSA, Calif. (BRAIN) — The new 113-mile Panzer route at the Levi's Gran Fondo sold out its 250 rider limit in less than 90 minutes after registration opened last month, organizers said.
COLORADO SPRINGS, Colo. (BRAIN) — USA Cycling has hired the executive recruitment firm Korn Ferry to assist in the search for a new CEO to succeed Steve Johnson, who announced last month that he will step down from his post this fall.
PORTLAND, Ore. (BRAIN) — Cyclone Bicycle Supply has announced the addition of three new sales reps to its inside sales team.
FORCHHEIM, Germany (BRAIN) — German consumer-direct mountain bike brand YT Industries has expanded sales to the U.S., Canada, New Zealand and Australia.
LONGMONT, Colo. (BRAIN) — This year's Clif Bar CrossVegas event will become the first round of the 2015-2016 UCI Cyclo-cross World Cup, and the first 'cross World Cup event in history to be held outside Europe.
BURBANK, Calif. (BRAIN) — Fixie brand Pure Fix Cycles has appointed industry veteran Rob Kozich international sales manager. The hiring follows the opening of Pure Fix’s European corporate office in Rotterdam, the Netherlands, in August 2014.
WESTLAKE VILLAGE, Calif. (BRAIN) — Highlights from our final day of visits with suppliers as the second edition of PressCamp Winter wrapped up Thursday.
WESTLAKE VILLAGE, Calif. (BRAIN) — The second edition of Lifeboat Events’ PressCamp Winter got underway Tuesday as a dozen media members met to discuss new product with 10 companies representing 12 industry brands.
BERKELEY, Calif. (BRAIN) — The National Interscholastic Cycling Association honored 16 and organizations in 11 categories at its 2014 NICA Awards ceremony held Saturday at Clif Bar’s headquarters in the Bay Area.
MARINA DEL REY, Calif. (BRAIN) — The challenge of casting a wider net to continue to grow the sport of triathlon emerged as a key theme at Triathlon Business International's third annual North American Annual Conference held in Los Angeles this week.
BOULDER, Colo. (BRAIN) — With the number of MAP policies from industry suppliers rising steadily, SmartEtailing is creating a way for retailers to keep track of the various policies and pricing changes online.
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