Industry News

NANTES, France (BRAIN) — E-bike connective solutions company Velco has entered the U.S. market and will supply its technology to three brands in 2024.

Tagged Electric bike

SAN FRANCISCO (BRAIN) — New company Friiway is offering an e-bike "leasing" program for Stromer or Riese & Müller models through a Bay Area retailer.

Tagged Electric bike / From the Magazine
Rob Kaplan.

LOS ANGELES (BRAIN) — Industry veteran Rob Kaplan joined the Bulls Bikes USA team as head of sales on Monday. Kaplan has more than 30 years in the bicycle industry with most of his experience with e-bikes.

While hardware sales cooled off dramatically post-pandemic in the bike industry, spending on bike-related travel is a bright spot as Americans shift their spending to experiences rather than products.

Tagged From the Magazine

MADISON, Wis. (BRAIN) — Saris Infrastructure has sold more than one million bike parking solutions and is currently working with Washington, D.C., to reimagine the city's infrastructure, providing nearly 2,000 bike docks so far, with more to come.

Tagged Electric bike / From the Magazine
Resilient retailers soldier on into 2024.

Our industry is awash in bad news. As we publish this in December, and Christmas layaways already a distant memory, it's certain that 2023 will turn out to be the worst sales year this century when corrected for inflation.

Tagged From the Magazine

WASHINGTON (BRAIN) — The United States Trade Representative announced Tuesday that existing Section 301 tariff exclusions will be extended until May 31. The exclusions for some China-made bicycle products were scheduled to end Sunday.

Tagged Tariffs

MIAMI (BRAIN) — Micromobility company Bird Global Inc. filed for Chapter 11 bankruptcy protection and has started financially restructuring its operations while continuing to serve its riders, partner cities, fleet managers, and employees.

Nils Amelinckx.

(BRAIN) — UK industry professional Nils Amelinckx, who helped establish the cycling side of Lyon Equipment, died Tuesday after a 6½-year battle with cancer.

ASHEVILLE, N.C. (BRAIN) — Industry Nine created an online store designed to benefit European consumers and provide faster shipping and service turnaround.

AUSTIN, Texas (BRAIN) — E-mobility company eBliss Global will collaborate with Petra Automotive Products to utilize its dealership partners for delivery, setup, and support in North America for its ALWAYS e-bikes.

Tagged Electric bike

(BRAIN) — The Max streaming channel will add more than 300 live pro cycling events in February, picking up events previously streamed on GCN+, including the Giro d'Italia.

SEATTLE (BRAIN) — A man who filed a class-action lawsuit in September against Rad Power Bikes for allegedly manufacturing a faulty fork and quick-release skewer design has dropped his complaint.

The notice of voluntary dismissal without prejudice was filed Tuesday in U.S. District Court in Seattle.

Tagged Lawsuits/legal / Electric bike
The industry has called for de minimis reform to keep low-quality e-bikes and batteries out of the country.

WASHINGTON (BRAIN) — A House committee looking at economic and security issues with China released a bipartisan report Tuesday detailing 150 policy recommendations, including reducing the de minimis threshold for imports from foreign adversaries and strengthening Customs and Border Protection.

ROSH HA'AYIN, Israel (BRAIN) — Joe's No Flats, a common sight at European and Asian trade shows for years, will be available to U.S. retailers again starting this month.

Tagged Distributor news

DAYTON, Ohio (BRAIN) — United Wheels is moving its Niner Bikes business from Colorado to its company headquarters in Miamisburg, Ohio. United Wheels, which also owns Huffy, VAAST, Batch and Buzz Bicycles, bought Niner out of bankruptcy in 2018.

Jason Bauer.

BOULDER, Colo. (BRAIN) — For our December magazine edition, we asked our State of Retail panel members: How relevant are in-person trade shows, seminars, and dealer events? Which did you attend in 2023, or do you plan to attend in 2024?

Tagged From the Magazine
Shimano's Malaysia headquarters.

OSAKA, Japan (BRAIN) — Shimano says it is investigating after a news report that a supplier to its factory in Malaysia has operated under conditions that are “akin to modern slavery.”

WELS, Austria (BRAIN) — Pierer Mobility AG said it has agreements to sell Felt Bicycle, which it acquired in 2021, to a consortium led by a current manager.

Tagged Electric bike / Mergers, Acquisitions & Investments

DENVER (BRAIN) — Revved, the parent company of closed mountain bike brand Guerrilla Gravity, is auctioning its manufacturing equipment this month following the appointment of a state court receiver. 

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